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Market Research for Brand and Reputation Audits

University of Warwick

This public procurement record has 1 release in its history.

Tender

30 Mar 2023 at 15:01

Tender Notice
Summary of the contracting process

The University of Warwick has initiated a tender for Market Research for Brand and Reputation Audits. This tender falls under the services category, with a contract value of £150,000 in GBP. The procurement stage is currently active, with a tender period ending on 26th April 2023. The University is the buying organisation and is located in Coventry, United Kingdom. The contract involves analysing perceptions among various stakeholders and shaping future PR and marketing strategies.

This tender by the University of Warwick provides an opportunity for businesses in the marketing services industry to compete for a contract to conduct Brand and Reputation Audits. Companies specializing in market research, direct marketing, and marketing management consultancy services would be well-suited to bid for this opportunity. Interested businesses should take note of the tender deadline of 26th April 2023 and the requirement to submit written proposals as part of the open procurement procedure initiated by the University.

How relevant is this notice?

Notice Information

Notice Title

Market Research for Brand and Reputation Audits

Notice Description

The University of Warwick has a requirement to hire an agency to undertake Brand and Reputation Audits to better understand how the University and some of its larger departments/sub brands are perceived among audiences and stakeholders and in comparison, to competitor institutions. This will require both quantitative and qualitative research with wide reaching audiences including current and prospective students, alumni, academics (outside of Warwick), business leaders and employers, and opinion formers. Results will be analysed and recommendations presented to help shape future PR, branding, marketing and communication strategies. Further monitoring and evaluation to measure ongoing impact will also be required. In order to express interest in this opportunity please go to the University of Warwick In-Tend supplier portal (https://in-tendhost.co.uk/universityofwarwick).The University of Warwick is not a contracting authority for the purposes of the Public Contracts Regulations 201

Lot Information

Lot 1

The University of Warwick has a requirement to hire an agency to undertake Brand and Reputation Audits to better understand how the University and some of its larger departments/sub brands are perceived among audiences and stakeholders and in comparison, to competitor institutions. This will require both quantitative and qualitative research with wide reaching audiences including current and prospective students, alumni, academics (outside of Warwick), business leaders and employers, and opinion formers. Results will be analysed and recommendations presented to help shape future PR, branding, marketing and communication strategies. Further monitoring and evaluation to measure ongoing impact will also be required.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03b765
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/009323-2023
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79310000 - Market research services

79342000 - Marketing services

79342100 - Direct marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£150,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
30 Mar 20233 years ago
Submission Deadline
26 Apr 2023Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
19 Jun 2023 - 19 Jun 2026 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
University of Warwick
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
COVENTRY
Postcode
CV4 7EZ
Postcode Area
Coventry
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG33 Coventry
Delivery Location
TLG33 Coventry
Local Authority
Coventry
Electoral Ward
Wainbody
Westminster Constituency
Coventry South

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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