Award

In Market Representation Services

WEST MIDLANDS GROWTH COMPANY

This public procurement record has 2 releases in its history.

Award

12 Jul 2023 at 09:11

Planning

21 Apr 2023 at 15:40

Summary of the contracting process

The West Midlands Growth Company is seeking partners for a 20.5-month contract to support inward investment and business development activities following the 2022 Commonwealth Games. The procurement is divided into two lots: one for Australia and one for Singapore and Malaysia. The aim is to generate a pipeline of Foreign Direct Investment projects and improve perceptions of the West Midlands region. The procurement method is an open procedure, and the contracting authority is the West Midlands Growth Company.

This tender for In-Market Representation Services offers opportunities for businesses in marketing consultancy and business development. Businesses well-suited to compete would include those with experience in international investment promotion, lead generation, and event management. Prospective partners must demonstrate capabilities to generate prospects, manage relationships, and deliver market insights. The procurement is at the award stage, and key deadlines were set for the contract signing on July 10, 2023.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

In Market Representation Services

Notice Description

WMGC as the contracting authority is seeking to contract with in market representation and delivery partners for a 20.5 month contract, to support in the delivery of a comprehensive programme of inward investment promotion, lead generation and business development activities, to build on the legacy of the 2022 Commonwealth Games. In accordance with the parameters of the programme, in market partnerships are sought to cover a number of geographical regions. The aims of this project are:* To generate and facilitate a pipeline of well-qualified Foreign Direct Investment projects, that ultimately invest in the UK, ideally within the West Midlands Combined Authority region.* To support with the delivery of in market events and business engagement activities across the Inward Investment workstream of the Birmingham 2022 Commonwealth Games Business and Tourism Programme.* To help improve perceptions of the West Midlands region and the West Midlands Growth Company amongst key target

Lot Information

Lot 1 - Australia

Successful outcomes will require the appointed delivery partner to:* Act as the strategic business development and front-end sales partner in inward investment lead generation for the West Midlands Growth Company in market, presenting itself to key stakeholders and prospective investors as a direct extension of the Growth Company's business development team.* Cultivate and manage relationships with key stakeholders on behalf of the West Midlands Growth Company (to include notably Department for International Trade posts, national and state trade and investment bodies in host countries, Relevant sector bodies and trade associations and senior operational personnel from relevant partner city authorities).* Provide regular cultural & market insights and actionable intelligence to steer West Midlands Growth Company strategy and delivery plans.* Where required, support with the delivery of a number of in-market promotional events, including event organisation, audience generation and audience follow-up.Measurable Outputs* Build a pipeline of minimum 60 prospects and 30 projects (active Inward Investment opportunities) * Support 4 delegation visits to the West Midlands region * Create 10 completed projects (successes) with 150 jobs

Lot 2 - Singapore and Malaysia

Successful outcomes will require the appointed delivery partner to:* Act as the strategic business development and front-end sales partner in inward investment lead generation for the West Midlands Growth Company in market, presenting itself to key stakeholders and prospective investors as a direct extension of the Growth Company's business development team.* Cultivate and manage relationships with key stakeholders on behalf of the West Midlands Growth Company (to include notably Department for International Trade posts, national and state trade and investment bodies in host countries, Relevant sector bodies and trade associations and senior operational personnel from relevant partner city authorities).* Provide regular cultural & market insights and actionable intelligence to steer West Midlands Growth Company strategy and delivery plans.* Where required, support with the delivery of a number of in-market promotional events, including event organisation, audience generation and audience follow-up.Measurable Outputs* Build a pipeline of minimum 60 prospects and 30 projects (active Inward Investment opportunities) * Support 4 delegation visits to the West Midlands region * Create 5 completed projects (successes) with 75 jobs

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03c35e
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/019894-2023
Current Stage
Award
All Stages
Planning, Award

Procurement Classification

Notice Type
Planning Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£188,000 £100K-£500K
Lots Value
£188,000 £100K-£500K
Awards Value
Not specified
Contracts Value
£187,949 £100K-£500K

Notice Dates

Publication Date
12 Jul 20232 years ago
Submission Deadline
Not specified
Future Notice Date
28 May 2023Expired
Award Date
9 Jul 20232 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
WEST MIDLANDS GROWTH COMPANY
Additional Buyers

WEST MIDLANDS GROWTH COMPANY LTD

Contact Name
Mr Paul Jones
Contact Email
charlene.joseph@wmgrowth.com, paul.jones@wmgrowth.com
Contact Phone
+44 7375084398

Buyer Location

Locality
BIRMINGHAM
Postcode
B4 6AT
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
TLG3 West Midlands

Local Authority
Birmingham
Electoral Ward
Ladywood
Westminster Constituency
Birmingham Ladywood

Supplier Information

Number of Suppliers
2
Supplier Names

FOLEY AND ASSOCIATES

ORISSA INTERNATIONAL

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-03c35e-2023-07-12T10:11:19+01:00",
    "date": "2023-07-12T10:11:19+01:00",
    "ocid": "ocds-h6vhtk-03c35e",
    "initiationType": "tender",
    "tender": {
        "id": "2023-WMGC-0010",
        "legalBasis": {
            "id": "32014L0024",
            "scheme": "CELEX"
        },
        "title": "In Market Representation Services",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79413000",
            "description": "Marketing management consultancy services"
        },
        "mainProcurementCategory": "services",
        "description": "WMGC as the contracting authority is seeking to contract with in market representation and delivery partners for a 20.5 month contract, to support in the delivery of a comprehensive programme of inward investment promotion, lead generation and business development activities, to build on the legacy of the 2022 Commonwealth Games. In accordance with the parameters of the programme, in market partnerships are sought to cover a number of geographical regions. The aims of this project are:* To generate and facilitate a pipeline of well-qualified Foreign Direct Investment projects, that ultimately invest in the UK, ideally within the West Midlands Combined Authority region.* To support with the delivery of in market events and business engagement activities across the Inward Investment workstream of the Birmingham 2022 Commonwealth Games Business and Tourism Programme.* To help improve perceptions of the West Midlands region and the West Midlands Growth Company amongst key target",
        "value": {
            "amount": 188000,
            "currency": "GBP"
        },
        "lots": [
            {
                "id": "1",
                "title": "Lot 1 - Australia",
                "description": "Successful outcomes will require the appointed delivery partner to:* Act as the strategic business development and front-end sales partner in inward investment lead generation for the West Midlands Growth Company in market, presenting itself to key stakeholders and prospective investors as a direct extension of the Growth Company's business development team.* Cultivate and manage relationships with key stakeholders on behalf of the West Midlands Growth Company (to include notably Department for International Trade posts, national and state trade and investment bodies in host countries, Relevant sector bodies and trade associations and senior operational personnel from relevant partner city authorities).* Provide regular cultural & market insights and actionable intelligence to steer West Midlands Growth Company strategy and delivery plans.* Where required, support with the delivery of a number of in-market promotional events, including event organisation, audience generation and audience follow-up.Measurable Outputs* Build a pipeline of minimum 60 prospects and 30 projects (active Inward Investment opportunities) * Support 4 delegation visits to the West Midlands region * Create 10 completed projects (successes) with 150 jobs",
                "value": {
                    "amount": 121000,
                    "currency": "GBP"
                },
                "contractPeriod": {
                    "durationInDays": 630
                },
                "status": "cancelled",
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                },
                "hasOptions": false
            },
            {
                "id": "2",
                "title": "Lot 2 - Singapore and Malaysia",
                "description": "Successful outcomes will require the appointed delivery partner to:* Act as the strategic business development and front-end sales partner in inward investment lead generation for the West Midlands Growth Company in market, presenting itself to key stakeholders and prospective investors as a direct extension of the Growth Company's business development team.* Cultivate and manage relationships with key stakeholders on behalf of the West Midlands Growth Company (to include notably Department for International Trade posts, national and state trade and investment bodies in host countries, Relevant sector bodies and trade associations and senior operational personnel from relevant partner city authorities).* Provide regular cultural & market insights and actionable intelligence to steer West Midlands Growth Company strategy and delivery plans.* Where required, support with the delivery of a number of in-market promotional events, including event organisation, audience generation and audience follow-up.Measurable Outputs* Build a pipeline of minimum 60 prospects and 30 projects (active Inward Investment opportunities) * Support 4 delegation visits to the West Midlands region * Create 5 completed projects (successes) with 75 jobs",
                "value": {
                    "amount": 67000,
                    "currency": "GBP"
                },
                "contractPeriod": {
                    "durationInDays": 630
                },
                "status": "cancelled",
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                },
                "hasOptions": false
            }
        ],
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79413000",
                        "description": "Marketing management consultancy services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79342000",
                        "description": "Marketing services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "AU"
                    },
                    {
                        "region": "UKG3"
                    }
                ],
                "relatedLot": "1"
            },
            {
                "id": "2",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79413000",
                        "description": "Marketing management consultancy services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "MY"
                    },
                    {
                        "region": "SG"
                    },
                    {
                        "region": "UKG3"
                    }
                ],
                "relatedLot": "2"
            }
        ],
        "communication": {
            "futureNoticeDate": "2023-05-29T00:00:00+01:00"
        },
        "submissionMethod": [
            "electronicSubmission"
        ],
        "submissionMethodDetails": "https://in-tendhost.co.uk/wmgrowth/aspx/Home",
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "procedure": {
            "isAccelerated": true,
            "acceleratedRationale": "Pin notice published on 21/04/23 - Notice reference: 2023/S 000-011579"
        }
    },
    "parties": [
        {
            "id": "GB-FTS-80919",
            "name": "West Midlands Growth Company Ltd",
            "identifier": {
                "legalName": "West Midlands Growth Company Ltd",
                "id": "01631329"
            },
            "address": {
                "streetAddress": "Colmore Building, 20 Colmore Circus, Queensway",
                "locality": "Birmingham",
                "region": "UKG31",
                "postalCode": "B4 6AT",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Mr Paul Jones",
                "telephone": "+44 7375084398",
                "email": "paul.jones@wmgrowth.com",
                "url": "https://in-tendhost.co.uk/wmgrowth/aspx/Home"
            },
            "roles": [
                "buyer",
                "centralPurchasingBody"
            ],
            "details": {
                "url": "http://www.wmgrowth.com",
                "classifications": [
                    {
                        "scheme": "TED_CA_TYPE",
                        "id": "BODY_PUBLIC",
                        "description": "Body governed by public law"
                    },
                    {
                        "scheme": "COFOG",
                        "id": "01",
                        "description": "General public services"
                    }
                ]
            }
        },
        {
            "id": "GB-FTS-80920",
            "name": "West Midlands Growth Company Ltd",
            "identifier": {
                "legalName": "West Midlands Growth Company Ltd"
            },
            "address": {
                "streetAddress": "Colmore Building, 20 Colmore Circus, Queensway",
                "locality": "Birmingham",
                "postalCode": "B4 6AT",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "telephone": "+44 7375084398",
                "email": "paul.jones@wmgrowth.com"
            },
            "roles": [
                "reviewBody",
                "mediationBody",
                "reviewContactPoint"
            ]
        },
        {
            "id": "GB-FTS-87098",
            "name": "West Midlands Growth Company",
            "identifier": {
                "legalName": "West Midlands Growth Company"
            },
            "address": {
                "streetAddress": "The Colmore Building 20 Colmore Circus Queensway B4 6AT",
                "locality": "Birmingham",
                "region": "UKG3",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "email": "Charlene.joseph@wmgrowth.com"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://www.wmgrowth.com",
                "classifications": [
                    {
                        "scheme": "TED_CA_TYPE",
                        "id": "BODY_PUBLIC",
                        "description": "Body governed by public law"
                    },
                    {
                        "scheme": "COFOG",
                        "id": "01",
                        "description": "General public services"
                    }
                ]
            }
        },
        {
            "id": "GB-FTS-87099",
            "name": "Foley and Associates Pty Ltd",
            "identifier": {
                "legalName": "Foley and Associates Pty Ltd"
            },
            "address": {
                "streetAddress": "Level 25, 25 Bligh Street, Sydney, NSW 2000",
                "locality": "Australia",
                "region": "AU",
                "countryName": "Australia"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "scale": "sme"
            }
        },
        {
            "id": "GB-FTS-87100",
            "name": "Orissa International Pte Ltd",
            "identifier": {
                "legalName": "Orissa International Pte Ltd"
            },
            "address": {
                "streetAddress": "1003 Bukit Merah Central #05-06 Inno Centre",
                "locality": "Singapore",
                "region": "SG",
                "countryName": "Singapore"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "scale": "sme"
            }
        },
        {
            "id": "GB-FTS-87101",
            "name": "West Midlands Growth Company Leadership Team",
            "identifier": {
                "legalName": "West Midlands Growth Company Leadership Team"
            },
            "address": {
                "locality": "Birmingham",
                "countryName": "United Kingdom"
            },
            "roles": [
                "reviewBody"
            ]
        }
    ],
    "buyer": {
        "id": "GB-FTS-87098",
        "name": "West Midlands Growth Company"
    },
    "language": "en",
    "awards": [
        {
            "id": "019894-2023-2023-WMGC-0010-1",
            "title": "In-Market Representation Services",
            "status": "active",
            "suppliers": [
                {
                    "id": "GB-FTS-87099",
                    "name": "Foley and Associates Pty Ltd"
                }
            ]
        },
        {
            "id": "019894-2023-2023-WMGC-0010-2",
            "title": "In-Market Representation Services",
            "status": "active",
            "suppliers": [
                {
                    "id": "GB-FTS-87100",
                    "name": "Orissa International Pte Ltd"
                }
            ]
        }
    ],
    "contracts": [
        {
            "id": "019894-2023-2023-WMGC-0010-1",
            "awardID": "019894-2023-2023-WMGC-0010-1",
            "title": "In-Market Representation Services",
            "status": "active",
            "value": {
                "amount": 120949.98,
                "currency": "GBP"
            },
            "dateSigned": "2023-07-10T00:00:00+01:00"
        },
        {
            "id": "019894-2023-2023-WMGC-0010-2",
            "awardID": "019894-2023-2023-WMGC-0010-2",
            "title": "In-Market Representation Services",
            "status": "active",
            "value": {
                "amount": 67000,
                "currency": "GBP"
            },
            "dateSigned": "2023-07-10T00:00:00+01:00"
        }
    ],
    "bids": {
        "statistics": [
            {
                "id": "1",
                "measure": "bids",
                "value": 2
            },
            {
                "id": "6",
                "measure": "bids",
                "value": 1
            },
            {
                "id": "2",
                "measure": "smeBids",
                "value": 2
            },
            {
                "id": "7",
                "measure": "smeBids",
                "value": 1
            },
            {
                "id": "3",
                "measure": "foreignBidsFromEU",
                "value": 0
            },
            {
                "id": "8",
                "measure": "foreignBidsFromEU",
                "value": 0
            },
            {
                "id": "4",
                "measure": "foreignBidsFromNonEU",
                "value": 2
            },
            {
                "id": "9",
                "measure": "foreignBidsFromNonEU",
                "value": 1
            },
            {
                "id": "5",
                "measure": "electronicBids",
                "value": 2
            },
            {
                "id": "10",
                "measure": "electronicBids",
                "value": 1
            }
        ]
    }
}