This public procurement record has 2 releases in its history.

Award

12 Jul 2023 at 10:11

Planning

21 Apr 2023 at 16:40

Summary of the contracting process

The West Midlands Growth Company is seeking partners for a 20.5-month contract to support inward investment and business development activities following the 2022 Commonwealth Games. The procurement is divided into two lots: one for Australia and one for Singapore and Malaysia. The aim is to generate a pipeline of Foreign Direct Investment projects and improve perceptions of the West Midlands region. The procurement method is an open procedure, and the contracting authority is the West Midlands Growth Company.

This tender for In-Market Representation Services offers opportunities for businesses in marketing consultancy and business development. Businesses well-suited to compete would include those with experience in international investment promotion, lead generation, and event management. Prospective partners must demonstrate capabilities to generate prospects, manage relationships, and deliver market insights. The procurement is at the award stage, and key deadlines were set for the contract signing on July 10, 2023.

How relevant is this notice?

Notice Title

In Market Representation Services

Notice Description

WMGC as the contracting authority is seeking to contract with in market representation and delivery partners for a 20.5 month contract, to support in the delivery of a comprehensive programme of inward investment promotion, lead generation and business development activities, to build on the legacy of the 2022 Commonwealth Games. In accordance with the parameters of the programme, in market partnerships are sought to cover a number of geographical regions. The aims of this project are:* To generate and facilitate a pipeline of well-qualified Foreign Direct Investment projects, that ultimately invest in the UK, ideally within the West Midlands Combined Authority region.* To support with the delivery of in market events and business engagement activities across the Inward Investment workstream of the Birmingham 2022 Commonwealth Games Business and Tourism Programme.* To help improve perceptions of the West Midlands region and the West Midlands Growth Company amongst key target

Lot Information

Lot 1 - Australia

Successful outcomes will require the appointed delivery partner to:* Act as the strategic business development and front-end sales partner in inward investment lead generation for the West Midlands Growth Company in market, presenting itself to key stakeholders and prospective investors as a direct extension of the Growth Company's business development team.* Cultivate and manage relationships with key stakeholders on behalf of the West Midlands Growth Company (to include notably Department for International Trade posts, national and state trade and investment bodies in host countries, Relevant sector bodies and trade associations and senior operational personnel from relevant partner city authorities).* Provide regular cultural & market insights and actionable intelligence to steer West Midlands Growth Company strategy and delivery plans.* Where required, support with the delivery of a number of in-market promotional events, including event organisation, audience generation and audience follow-up.Measurable Outputs* Build a pipeline of minimum 60 prospects and 30 projects (active Inward Investment opportunities) * Support 4 delegation visits to the West Midlands region * Create 10 completed projects (successes) with 150 jobs

Lot 2 - Singapore and Malaysia

Successful outcomes will require the appointed delivery partner to:* Act as the strategic business development and front-end sales partner in inward investment lead generation for the West Midlands Growth Company in market, presenting itself to key stakeholders and prospective investors as a direct extension of the Growth Company's business development team.* Cultivate and manage relationships with key stakeholders on behalf of the West Midlands Growth Company (to include notably Department for International Trade posts, national and state trade and investment bodies in host countries, Relevant sector bodies and trade associations and senior operational personnel from relevant partner city authorities).* Provide regular cultural & market insights and actionable intelligence to steer West Midlands Growth Company strategy and delivery plans.* Where required, support with the delivery of a number of in-market promotional events, including event organisation, audience generation and audience follow-up.Measurable Outputs* Build a pipeline of minimum 60 prospects and 30 projects (active Inward Investment opportunities) * Support 4 delegation visits to the West Midlands region * Create 5 completed projects (successes) with 75 jobs

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03c35e
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/019894-2023
Current Stage
Award
All Stages
Planning, Award

Procurement Classification

Notice Type
Planning Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£188,000 £100K-£500K
Lots Value
£188,000 £100K-£500K
Awards Value
Not specified
Contracts Value
£187,949 £100K-£500K

Notice Dates

Publication Date
12 Jul 20233 years ago
Submission Deadline
Not specified
Future Notice Date
29 May 2023Expired
Award Date
10 Jul 20233 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
West Midlands Growth Company
Additional Buyers

West Midlands Growth Company Ltd

Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
Not specified
Postcode Area
Not specified
Country
Not specified

Major Region (ITL 1)
Not specified
Basic Region (ITL 2)
Not specified
Small Region (ITL 3)
Not specified
Delivery Location
TLG3 West Midlands

Local Authority
Not specified
Electoral Ward
Not specified
Westminster Constituency
Not specified

Supplier Information

Number of Suppliers
2
Supplier Names

Foley and Associates Pty Ltd

Orissa International Pte Ltd

Open Contracting Data Standard (OCDS)

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