Notice Information
Notice Title
T22/47_Media Buying PG Marketing Campaign
Notice Description
Please find attached documents relating to the tender for Media Buying PG Marketing Campaign (issued under the restricted procedure)Please note the closing date for your SQ return is 12 noon on 30 June 2023. Tenderers must check that all the documents listed in the contents have been received and are complete in all respects:T22.47_SQ_Media Buying PG Marketing CampaignEnd date for Contract Finder is for information only.
Lot Information
Lot 1
ARU expect to see an insight and research-led, omnichannel approach with the agency advising on split and weighting of budget, as well as suggestions of beta products, digital innovations and new approaches and content that ARU can adopt to help reach but more importantly inspire PG students in difficult times. We would like to see an agency with detailed experience and expertise in the post-graduate higher education market. ARU would like to see a UK targeted holistic main cycle recruitment and open event (virtual and on campus) campaign to promote all PG courses on offer at our Cambridge, Chelmsford and Peterborough campuses. We would also like the chosen agency to account for the purchasing of any third-party activity recommended as part of an all-encompassing campaign. We would like to see strategies addressing and targeting segments such as career changers and progressors, business audiences, homegrown audiences (e.g. UG to PG progressors), competitor universities and any other growth opportunities the agency would recommend.The proposed contract would be from Late Sept 2023 start to 31 October 2025 with the option to extend for a 1 + 1 x 12-month period.
Options: 1 + 1 x 12-months
Renewal: 1 + 1 x 12-months
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-h6vhtk-03d050
- Publication Source
- Find A Tender Service
- Latest Notice
- https://www.find-tender.service.gov.uk/Notice/015288-2023
- Current Stage
- Tender
- All Stages
- Tender
Procurement Classification
- Notice Type
- Tender Notice
- Procurement Type
- Standard
- Procurement Category
- Services
- Procurement Method
- Selective
- Procurement Method Details
- Restricted procedure
- Tender Suitability
- Not specified
- Awardee Scale
- Not specified
Common Procurement Vocabulary (CPV)
- CPV Divisions
79 - Business services: law, marketing, consulting, recruitment, printing and security
-
- CPV Codes
79340000 - Advertising and marketing services
Notice Value(s)
- Tender Value
- Not specified
- Lots Value
- £2,000,000 £1M-£10M
- Awards Value
- Not specified
- Contracts Value
- Not specified
Notice Dates
- Publication Date
- 30 May 20232 years ago
- Submission Deadline
- 30 Jun 2023Expired
- Future Notice Date
- Not specified
- Award Date
- Not specified
- Contract Period
- 24 Sep 2023 - 31 Oct 2025 2-3 years
- Recurrence
- Not specified
Notice Status
- Tender Status
- Active
- Lots Status
- Active
- Awards Status
- Not Specified
- Contracts Status
- Not Specified
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- ANGLIA RUSKIN UNIVERSITY HIGHER EDUCATION CORPORATION
- Contact Name
- Not specified
- Contact Email
- procurement@aru.ac.uk
- Contact Phone
- Not specified
Buyer Location
- Locality
- CHELMSFORD
- Postcode
- CM1 1SQ
- Post Town
- Chelmsford
- Country
- England
-
- Major Region (ITL 1)
- TLH East (England)
- Basic Region (ITL 2)
- TLH3 Essex
- Small Region (ITL 3)
- TLH36 Heart of Essex
- Delivery Location
- TLH East (England)
-
- Local Authority
- Chelmsford
- Electoral Ward
- Marconi
- Westminster Constituency
- Chelmsford
Further Information
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
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