Award

Marketing and Advertising Services

UNIVERSITY OF DERBY

This public procurement record has 2 releases in its history.

Award

27 Nov 2023 at 11:47

Tender

30 Jun 2023 at 14:31

Summary of the contracting process

The University of Derby has awarded a contract for Marketing and Advertising Services to Edison Media Ltd. The procurement process was completed under an open procedure. The University aims to enhance brand awareness, engagement, and student recruitment through integrated multi-channel campaign plans. The contract, with an initial duration of one year, offers an option to extend annually for a further 2 years. The buying organisation, University of Derby, based in Derby UK, wished to raise its profile and support growth through this strategic marketing initiative.

This tender for Marketing and Advertising Services at the University of Derby presents business growth opportunities for firms specializing in advertising and marketing services. Businesses that can provide proactive strategic and tactical media buying services, targeting various stakeholders, and capable of supporting brand awareness and engagement objectives would be well-suited to compete. The University seeks a contractor who can help in enhancing student recruitment numbers and building a strong brand image, contributing to the growth goals of the University and its subsidiaries.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Marketing and Advertising Services

Notice Description

To provide proactive strategic and tactical media buying services to complement the University's core marketing activities. The appointed contractor will support the University's strategic objectives - including building brand awareness, enhancing engagement and, importantly, increasing student recruitment numbers. This will require the development of integrated multi-channel campaign plans, targeting various stakeholder audiences. Raise the University's profile and position and to support the growth of the University and its subsidiaries.

Lot Information

Lot 1

To provide proactive strategic and tactical media buying services to complement the University's core marketing activities. The appointed contractor will support the University's strategic objectives - including building brand awareness, enhancing engagement and, importantly, increasing student recruitment numbers. This will require the development of integrated multi-channel campaign plans, targeting various stakeholder audiences. Raise the University's profile and position and to support the growth of the University and its subsidiaries.

Options: Option to extend annually for a further 2 years

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03ddf8
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/034917-2023
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
27 Nov 20232 years ago
Submission Deadline
31 Jul 2023Expired
Future Notice Date
Not specified
Award Date
22 Oct 20232 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF DERBY
Contact Name
Procurement Team
Contact Email
procurement@derby.ac.uk
Contact Phone
+44 1332591094

Buyer Location

Locality
DERBY
Postcode
DE22 1GB
Post Town
Derby
Country
England

Major Region (ITL 1)
TLF East Midlands (England)
Basic Region (ITL 2)
TLF1 Derbyshire and Nottinghamshire
Small Region (ITL 3)
TLF11 Derby
Delivery Location
TLF East Midlands (England), TLF1 Derbyshire and Nottinghamshire

Local Authority
Derby
Electoral Ward
Allestree
Westminster Constituency
Mid Derbyshire

Supplier Information

Number of Suppliers
1
Supplier Name

EDISON MEDIA

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-03ddf8-2023-11-27T11:47:44Z",
    "date": "2023-11-27T11:47:44Z",
    "ocid": "ocds-h6vhtk-03ddf8",
    "initiationType": "tender",
    "tender": {
        "id": "PROC KB ITT 917",
        "legalBasis": {
            "id": "32014L0024",
            "scheme": "CELEX"
        },
        "title": "Marketing and Advertising Services",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79340000",
            "description": "Advertising and marketing services"
        },
        "mainProcurementCategory": "services",
        "description": "To provide proactive strategic and tactical media buying services to complement the University's core marketing activities. The appointed contractor will support the University's strategic objectives - including building brand awareness, enhancing engagement and, importantly, increasing student recruitment numbers. This will require the development of integrated multi-channel campaign plans, targeting various stakeholder audiences. Raise the University's profile and position and to support the growth of the University and its subsidiaries.",
        "lots": [
            {
                "id": "1",
                "description": "To provide proactive strategic and tactical media buying services to complement the University's core marketing activities. The appointed contractor will support the University's strategic objectives - including building brand awareness, enhancing engagement and, importantly, increasing student recruitment numbers. This will require the development of integrated multi-channel campaign plans, targeting various stakeholder audiences. Raise the University's profile and position and to support the growth of the University and its subsidiaries.",
                "contractPeriod": {
                    "durationInDays": 360
                },
                "hasRenewal": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "hasOptions": true,
                "status": "cancelled",
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                },
                "options": {
                    "description": "Option to extend annually for a further 2 years"
                }
            }
        ],
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79340000",
                        "description": "Advertising and marketing services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKF1"
                    },
                    {
                        "region": "UKF"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "submissionMethod": [
            "electronicSubmission"
        ],
        "submissionMethodDetails": "https://www.derby.ac.uk/services/finance/procurement-suppliers-and-tendering/supplier-info/existing-suppliers/",
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "coveredBy": [
            "GPA"
        ],
        "tenderPeriod": {
            "endDate": "2023-07-31T12:00:00+01:00"
        },
        "submissionTerms": {
            "languages": [
                "en"
            ]
        },
        "awardPeriod": {
            "startDate": "2023-07-31T12:01:00+01:00"
        },
        "bidOpening": {
            "date": "2023-07-31T12:01:00+01:00"
        },
        "hasRecurrence": false
    },
    "parties": [
        {
            "id": "GB-COH-3079282",
            "name": "UNIVERSITY OF DERBY",
            "identifier": {
                "legalName": "UNIVERSITY OF DERBY",
                "id": "3079282",
                "scheme": "GB-COH"
            },
            "address": {
                "streetAddress": "Kedleston Road",
                "locality": "DERBY",
                "region": "UKF11",
                "postalCode": "DE22 1GB",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Procurement Team",
                "telephone": "+44 1332591094",
                "email": "procurement@derby.ac.uk",
                "url": "https://www.derby.ac.uk/services/finance/procurement-suppliers-and-tendering/supplier-info/existing-suppliers/"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://www.derby.ac.uk",
                "classifications": [
                    {
                        "scheme": "TED_CA_TYPE",
                        "id": "BODY_PUBLIC",
                        "description": "Body governed by public law"
                    },
                    {
                        "scheme": "COFOG",
                        "id": "09",
                        "description": "Education"
                    }
                ]
            }
        },
        {
            "id": "GB-FTS-16214",
            "name": "University of Derby",
            "identifier": {
                "legalName": "University of Derby"
            },
            "address": {
                "locality": "Derby",
                "countryName": "United Kingdom"
            },
            "roles": [
                "reviewBody"
            ]
        },
        {
            "id": "GB-COH-12300198",
            "name": "Edison Media Ltd",
            "identifier": {
                "legalName": "Edison Media Ltd",
                "id": "12300198",
                "scheme": "GB-COH"
            },
            "address": {
                "locality": "Swinton",
                "region": "UKD",
                "countryName": "United Kingdom"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "scale": "sme"
            }
        },
        {
            "id": "GB-FTS-27218",
            "name": "University of Derby",
            "identifier": {
                "legalName": "University of Derby"
            },
            "address": {
                "locality": "Derby",
                "postalCode": "DE22 1GB",
                "countryName": "United Kingdom"
            },
            "roles": [
                "reviewBody"
            ]
        }
    ],
    "buyer": {
        "id": "GB-COH-3079282",
        "name": "UNIVERSITY OF DERBY"
    },
    "language": "en",
    "awards": [
        {
            "id": "034917-2023-1",
            "relatedLots": [
                "1"
            ],
            "status": "active",
            "suppliers": [
                {
                    "id": "GB-COH-12300198",
                    "name": "Edison Media Ltd"
                }
            ]
        }
    ],
    "contracts": [
        {
            "id": "034917-2023-1",
            "awardID": "034917-2023-1",
            "status": "active",
            "dateSigned": "2023-10-23T00:00:00+01:00"
        }
    ],
    "bids": {
        "statistics": [
            {
                "id": "5",
                "measure": "bids",
                "relatedLot": "1",
                "value": 8
            },
            {
                "id": "3",
                "measure": "lowestValidBidValue",
                "relatedLot": "1",
                "value": 350000,
                "currency": "GBP"
            },
            {
                "id": "4",
                "measure": "highestValidBidValue",
                "relatedLot": "1",
                "value": 1531000,
                "currency": "GBP"
            },
            {
                "id": "1",
                "measure": "lowestValidBidValue",
                "value": 350000,
                "currency": "GBP"
            },
            {
                "id": "2",
                "measure": "highestValidBidValue",
                "value": 1531000,
                "currency": "GBP"
            }
        ]
    }
}