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ID 4646910 - DAERA - CAFRE - Provision of Advertising Campaign Services

DAERA - College of Agriculture, Food and Rural Enterprise CAFRE

This public procurement record has 2 releases in its history.

Award

17 Oct 2023 at 14:57

Award Notice
Tender

10 Aug 2023 at 13:46

Tender Notice
Summary of the contracting process

The Department / CAFRE has awarded a contract for the provision of Advertising Campaign Services to ANDERSON SPRATT GROUP LTD. The College of Agriculture, Food and Rural Enterprise (CAFRE) initiated this tender with a focus on media buying to meet business goals through targeted advertising campaigns. The procurement stage was in the "Award" status, and the contract is currently active following a competitive open procedure. The tender involved a total contract value of £295,000 and was managed by the Government Advertising Unit on behalf of CAFRE. The key dates for this contract include the award date of October 11, 2023.

This tender for Advertising Campaign Services by CAFRE creates opportunities for businesses involved in advertising and marketing services. Suitable businesses should have experience in media strategy, key personnel expertise, and demonstrate social value. The contract involves delivering targeted advertising campaigns to support CAFRE's customer segments and recruitment targets. Businesses interested in this opportunity should be prepared to align with CAFRE's budgetary considerations and have the capability to meet the advertised criteria for successful participation in the tender process.

How relevant is this notice?

Notice Information

Notice Title

ID 4646910 - DAERA - CAFRE - Provision of Advertising Campaign Services

Notice Description

The College of Agriculture, Food and Rural Enterprise (CAFRE) wishes to appoint a Contractor to deliver its media buying and support the achievement of Business Goals through targeted advertising campaigns. The media buying will deliver the College's strategies to target key customer segments and support CAFRE in meeting its awareness and recruitment targets. This contract will be managed by the Government Advertising Unit on behalf of CAFRE. Full details of requirements are set out in the Specification document (ID 4646910 - Specification).

Lot Information

Lot 1

The College of Agriculture, Food and Rural Enterprise (CAFRE) wishes to appoint a Contractor to deliver its media buying and support the achievement of Business Goals through targeted advertising campaigns. The media buying will deliver the College's strategies to target key customer segments and support CAFRE in meeting its awareness and recruitment targets. This contract will be managed by the Government Advertising Unit on behalf of CAFRE. Full details of requirements are set out in the Specification document (ID 4646910 - Specification). Additional information: The estimated total contract value in II.1.7 is a maximum estimated figure for the entire period of the contract. There is no guarantee of work or spend given. Options will align with budgets which are subject to confirmation and approval by the Department/CAFRE and are not guaranteed.

Options: Option to extend for a further period of up to and including 12 months.

Renewal: Option to extend for a further period of up to and including 12 months.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03eeac
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/030619-2023
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79341000 - Advertising services

79341200 - Advertising management services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£295,000 £100K-£500K
Lots Value
£295,000 £100K-£500K
Awards Value
Not specified
Contracts Value
£295,000 £100K-£500K

Notice Dates

Publication Date
17 Oct 20232 years ago
Submission Deadline
11 Sep 2023Expired
Future Notice Date
Not specified
Award Date
11 Oct 20232 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
DAERA - College of Agriculture, Food and Rural Enterprise CAFRE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
ANTRIM
Postcode
BT41 4PS
Postcode Area
Northern Ireland
Country
Northern Ireland
Major Region (ITL 1)
TLN Northern Ireland
Basic Region (ITL 2)
TLN0 Northern Ireland
Small Region (ITL 3)
TLN0D Antrim and Newtownabbey
Delivery Location
TLN Northern Ireland
Local Authority
Antrim and Newtownabbey
Electoral Ward
Aldergrove
Westminster Constituency
South Antrim

Supplier Information

Number of Suppliers
1
Supplier Name

ANDERSON SPRATT GROUP LTD

Further Information

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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