Award

Industry data on the UK audiovisual sector

OFCOM

This public procurement record has 2 releases in its history.

Award

15 Apr 2025 at 08:19

Tender

27 Sep 2024 at 10:24

Summary of the contracting process

Ofcom, the UK's Independent Communications Regulator, has initiated a procurement process (Tender ID: C20242108) seeking third-party syndicated data support to enhance its Research & Intelligence team's understanding of the audiovisual market in the UK. The tender, which falls under the Data Analysis Services industry category (CPV Code: 72316000) and focuses on services, has been split into two modules—Content Analytics and Market Data. The procurement process is currently active, with the tender stage concluding on 31st October 2024. Interested suppliers must submit their proposals electronically by 12:00 noon on this date. The contracts period starts on 14th March 2025 and ends on 13th March 2026, with possible extensions of up to two further twelve-month periods.

This tender presents significant opportunities for businesses specialising in data analysis, technical consultancy, business analysis, and data collection and collation services. The detailed requirements for each module mean that providers with expertise in content analytics, market data segmentation, and media landscape metrics will find ample scope for engagement. The procurement method is an open procedure, making it accessible to a wide range of businesses including SMEs. As Ofcom evaluates and awards each module separately, businesses can target their proposals more effectively and stand a better chance of contributing to Ofcom's audiovisual sector research. This tender can help drive business growth for entities offering comprehensive data solutions and expand their portfolio within the UK’s dynamic audiovisual market.

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Notice Title

Industry data on the UK audiovisual sector

Notice Description

Ofcom has a requirement for third-party syndicated data support to further the Research & Intelligence team's understanding of the audiovisual market in the UK. While the team collects a large amount of its evidence directly from industry stakeholders, it requires further data to supplement its knowledge and understanding of the media landscape. This particularly relates to the video-on-demand (VoD) landscape, as well as the pay TV market and the audio sector. This requirement has been split into two modules. Tenderers can submit a proposal for one, or both modules. Tenderers must be clear within their proposal as to which modules they wish to be considered and evaluated for. Each module will be evaluated and awarded separately by Ofcom. As a minimum, the service must deliver the following below. For each module, the service should preferably also provide equivalent or applicable metrics for the audio sector and the online industry. Module 1: Content analytics Detail on the hours and titles that comprise UK VoD providers' catalogues, for both subscription and free-to-view/ad-funded business models (i.e. subscription VoD, broadcaster VoD, ad-funded VoD - abbreviated as SVoD, BVoD and AVoD respectively). Module 2: Market data Subscriber, revenue and spend information for pay TV and VoD providers in the UK market.

Lot Information

Lot Module 1: Content analytics

o Catalogue hours and number of titles, with desired breakouts/metadata including: o Platform and provider level data o Genre of content o Type of content (e.g. short-form or long-form, scripted or unscripted) o Source of content (e.g. original production or licensed) o Originality status of content (e.g. Netflix Originals) o Production company and country of content o Status of production company (e.g. independent) o Commissioner of content o Distributor of content o Age of content o Content analytics in respect to YouTube would be desirable, but not essential. This may include: o Type of content o Key channels available o Types of organisations producing content on YouTube (e.g. broadcasters, publishers, newspaper brands, production companies, public organisations) o Audio sector metrics for this module may include: o Catalogue information for podcast providers and music streaming services o Detail on content that is exclusive to a podcast provider or streaming service. o Live radio schedule hours by genre. This could include the following breakouts: o Whether a station is music-led or speech-led o If music-led - primary genre splits o If speech-led - content genre splits (e.g. news, drama, sport, documentaries)

Options: At Ofcom's absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years.

Renewal: At Ofcom's absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years.

Lot Module 2: Market data

* Subscriber/user bases, with desired breakouts including: o Platform and provider/operator (e.g. cable, satellite, IPTV, DTT, VoD - by company) o Service or business line (e.g. breakouts of pay TV, SVoD, etc, rather than total customers at the top line only) o Business model (e.g. FTA or pay, ad-funded or subscription, online or offline) o Tier of consumers' subscriptions or other indicators of package type (e.g. basic or premium; ad-funded or premium; sports, movies, etc) * Revenues / average revenue per user, with desired breakouts including: o Platform and provider/operator (e.g. cable, satellite, IPTV, DTT, VoD - by provider) o Service or business line (e.g. breakouts of pay TV, SVoD, etc, rather than total revenue at the top line only) o Business model (e.g. FTA or pay, online or offline) o Revenue source (e.g. subscription, advertising, transactional, other) o Tier of subscription revenue or other indicators of package type (e.g. basic or premium; ad-funded or premium; sports, movies, etc) * Spend and investment with desired breakouts including: o Content, operational, other * Data on YouTube and/or other social video or video-sharing platforms e.g. o Ad revenue, with regional and UK splits o Subscriptions and revenue - YouTube Premium, Premium Lite, YouTube Music Additional requirements to be considered as part of module 2: * Any equivalent metrics for the above as applied to the audio sector, i.e. podcast providers, music streaming services and live radio. This could include: o Podcast revenues, split by source (e.g. advertising, sponsorship, subscription, other) o Podcast content spend o Music streaming revenues, split by source (e.g. advertising, subscription) o Live radio revenues, split by broadcast/online o Content spend for live radio programming

Options: At Ofcom's absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years

Renewal: At Ofcom's absolute discretion the contract may be extended for up to two further periods of up to twelve months each. The maximum length of the contract is therefore 3 years

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-04a378
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/015133-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

71 - Architectural, construction, engineering and inspection services

72 - IT services: consulting, software development, Internet and support


CPV Codes

71620000 - Analysis services

71621000 - Technical analysis or consultancy services

72221000 - Business analysis consultancy services

72314000 - Data collection and collation services

72316000 - Data analysis services

Notice Value(s)

Tender Value
Not specified
Lots Value
£165,000 £100K-£500K
Awards Value
Not specified
Contracts Value
£376,250 £100K-£500K

Notice Dates

Publication Date
15 Apr 202510 months ago
Submission Deadline
31 Oct 2024Expired
Future Notice Date
Not specified
Award Date
13 Mar 202511 months ago
Contract Period
14 Mar 2025 - 13 Mar 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
OFCOM
Contact Name
Not specified
Contact Email
procurementnotice@ofcom.org.uk
Contact Phone
+44 2079813000

Buyer Location

Locality
LONDON
Postcode
SE1 9HA
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLI London

Local Authority
Southwark
Electoral Ward
Borough & Bankside
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

AMPERE ANALYSIS

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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