Notice Information
Notice Title
Brand Tracking/PIN/PRO/2024
Notice Description
This is a prior information notice to inform the market of the intention by the Open University (the OU) to procure Brand Tracking services; and commence early market engagement.The OU would like to hear from market research suppliers willing to participate in an early market engagement exercise in the marketing field of Brand Health and Advertising Tracking. The purpose of this notice is to:- understand industry developments;- forecast future trends;- assist the OU in drafting requirements for the future procurement opportunity;- gauge the level of interest in the project from the market.Suppliers are invited to complete and submit the Request for Information Questionnaire on In-Tend as provided in the contact details above. https://in-tendhost.co.uk/openuniversity/
Lot Information
Lot 1
The OU will soon be embarking on a competitive tender for our Brand Tracking research services. The requirement is likely to involve measuring awareness and perceptions of the OU brand among potential students in all UK nations. It may also include recall of integrated campaigns, brand perceptions, competitive positioning and shifting perceptions among consumers.The competitive tender will also include the option to include regular surveys of other important OU audiences like students, Alumni and employers.Agencies that would like to participate in this early market engagement exercise must do so via the OU's e-tendering website, In-Tend:-https://in-tendhost.co.uk/openuniversityTo participate, agencies are invited to complete and submit the Request for Information Questionnaire no later 23rd October via the correspondence function on In-Tend.
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-h6vhtk-04a5ab
- Publication Source
- Find A Tender Service
- Latest Notice
- https://www.find-tender.service.gov.uk/Notice/031798-2024
- Current Stage
- Planning
- All Stages
- Planning
Procurement Classification
- Notice Type
- Planning Notice
- Procurement Type
- Standard
- Procurement Category
- Services
- Procurement Method
- Not Specified
- Procurement Method Details
- Not specified
- Tender Suitability
- Not specified
- Awardee Scale
- Not specified
Common Procurement Vocabulary (CPV)
- CPV Divisions
79 - Business services: law, marketing, consulting, recruitment, printing and security
-
- CPV Codes
79310000 - Market research services
Notice Value(s)
- Tender Value
- Not specified
- Lots Value
- Not specified
- Awards Value
- Not specified
- Contracts Value
- Not specified
Notice Dates
- Publication Date
- 3 Oct 20241 years ago
- Submission Deadline
- Not specified
- Future Notice Date
- 2 Oct 2024Expired
- Award Date
- Not specified
- Contract Period
- Not specified - Not specified
- Recurrence
- Not specified
Notice Status
- Tender Status
- Planned
- Lots Status
- Planned
- Awards Status
- Not Specified
- Contracts Status
- Not Specified
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- THE OPEN UNIVERSITY
- Contact Name
- OU Procurement
- Contact Email
- finance-tenders@open.ac.uk
- Contact Phone
- +44 1908274066
Buyer Location
- Locality
- MILTON KEYNES
- Postcode
- MK7 6BP
- Post Town
- Milton Keynes
- Country
- England
-
- Major Region (ITL 1)
- TLJ South East (England)
- Basic Region (ITL 2)
- TLJ1 Berkshire, Buckinghamshire and Oxfordshire
- Small Region (ITL 3)
- TLJ12 Milton Keynes
- Delivery Location
- TLJ12 Milton Keynes
-
- Local Authority
- Milton Keynes
- Electoral Ward
- Monkston
- Westminster Constituency
- Milton Keynes Central
Further Information
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
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