Tender

Strategic Planning and Media Buying - Full Agency Service

BIRMINGHAM CITY UNIVERSITY

This public procurement record has 1 release in its history.

TenderUpdate

12 Dec 2024 at 19:05

Summary of the contracting process

Birmingham City University is currently in the Tender stage for a contract titled "Strategic Planning and Media Buying - Full Agency Service". This procurement falls under the industry category of Advertising and Marketing Services (CPV code 79340000). The contract concerns the provision of a comprehensive strategic planning and media buying service, encompassing a variety of channels including TV, VoD, Cinema, Radio, Online platforms, Social Media, and specialised Education Channels. The tender was last updated on 12 December 2024. The procurement process is being managed from the university’s location at University House, 15 Bartholomew Row, Birmingham, UKG31, United Kingdom, with Claire Donnelly as the main contact person.

This tender presents a significant opportunity for firms specialising in marketing and media services to partner with a major educational institution. Businesses with experience in managing multi-channel marketing campaigns, especially those that can integrate innovative digital and social media strategies with traditional media planning, will find this contract appealing. Companies well-versed in educational sector marketing, and those capable of delivering comprehensive, data-driven campaign reporting, will be particularly suited to compete for this tender.

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How relevant is this notice?

Notice Title

Strategic Planning and Media Buying - Full Agency Service

Notice Description

Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, Cinema, Radio, Online (including SEM, Programmatic, DAX, GDN, Native), Social Media (including Instagram, Tiktok, Snapchat Facebook and X) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect).

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-04c7bc
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/040178-2024
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
12 Dec 20241 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Not Specified
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BIRMINGHAM CITY UNIVERSITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B5 5JU
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
Not specified

Local Authority
Birmingham
Electoral Ward
Nechells
Westminster Constituency
Birmingham Ladywood

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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