Award

Digital Marketing

CONSTRUCTION INDUSTRY TRAINING BOARD

This public procurement record has 1 release in its history.

Award

13 Feb 2025 at 14:05

Summary of the contracting process

The Construction Industry Training Board (CITB) has awarded a contract for digital marketing services under the industry category of marketing services (CPV 79342000). The procurement process, completed as of 13 February 2025, was to acquire a digital marketing tool for email, web, SMS, social media, events, forms, and surveys to enhance multi-channel communication with employers, training groups, and other learners within the CRM ecosystem. This service will support CITB’s brands such as CITB, Go Construct, and NCC across the United Kingdom. The procurement stage is classified as an "award" and the contract has been awarded to ClickDimensions, following a failed open tender exercise due to no suitable bids received. The contract value is $167,760, signed on 10 February 2025.

This tender provides a substantial opportunity for businesses specialising in digital marketing tools to grow by fulfilling the CITB's extensive communication needs. Companies that offer comprehensive digital marketing solutions covering various channels like email, web, SMS, social media, and event management are well-suited to compete for similar contracts. The direct award to ClickDimensions, a large-scale supplier based in the United States, highlights the need for specialized suppliers capable of seamless service delivery without disruption, suggesting potential for further opportunities in this domain for qualified businesses.

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Notice Title

Digital Marketing

Notice Description

CITB require a Digital Marketing Tool - Email, Web, SMS, Social, Events, Forms, Survey to leverage communications (multichannel) to employers, training groups, and adhoc learners that exist in our CRM eco system. us to communicate on mass to our audience and serves 3 brands - CITB - Go Construct - NCC

Lot Information

Lot 1

CITB require a Digital Marketing Tool - Email, Web, SMS, Social, Events, Forms, Survey to leverage communications (multichannel) to employers, training groups, and adhoc learners that exist in our CRM eco system. us to communicate on mass to our audience and serves 3 brands - CITB - Go Construct - NCC

Procurement Information

An unsuccessful open tender exercise undertaken by the Construction Industry Training Board (CITB) was deemed a market failure due to no suitable bids being received. Due to the total contract spend being under the threshold for works and services, a decision has been taken within CITB to direct award to 'Click Dimensions', who are the incumbent supplier and are able to continue to deliver to CITB's service specification. A direct award will ensure there is no disruption to the ongoing service delivery of CITB's Digital Marketing

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-04deaf
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/004942-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£167,760 £100K-£500K

Notice Dates

Publication Date
13 Feb 20251 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
10 Feb 20251 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
CONSTRUCTION INDUSTRY TRAINING BOARD
Contact Name
Angela Moore
Contact Email
angela.moore@citb.co.uk
Contact Phone
+44 3004567000

Buyer Location

Locality
PETERBOROUGH
Postcode
PE2 8TY
Post Town
Peterborough
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH4 Cambridgeshire and Peterborough
Small Region (ITL 3)
TLH41 Peterborough
Delivery Location
Not specified

Local Authority
Peterborough
Electoral Ward
Fletton and Stanground
Westminster Constituency
North West Cambridgeshire

Supplier Information

Number of Suppliers
1
Supplier Name

CLICKDIMENSIONS

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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