Award

C1245 - Full Services Marketing

NI WATER AND ITS SUBSIDIARIES

This public procurement record has 2 releases in its history.

Award

30 Sep 2025 at 11:08

Tender

20 Feb 2025 at 17:25

Summary of the contracting process

The procurement process titled "C1245 - Full Services Marketing" was run by NI Water and its subsidiaries, based in Belfast, United Kingdom. This contract, which falls under the business services category including law, marketing, consulting, recruitment, printing, and security, involved appointing a Full-Service Marketing Agency to support various communication activities. The procurement was conducted using a selective method through a negotiated procedure with prior competition, and it covered a wide range of marketing services, primarily targeted for delivery within the UKN region. The active contract valued at £3.8 million was signed on 30th September 2025, following a tender process that had its submission deadline on 25th March 2025. The contract was initially launched for tender on 20th February 2025, signalling a comprehensive approach to securing marketing expertise for NI Water.

This tender provides a significant opportunity for growth to businesses operating in the marketing services industry, particularly those capable of delivering a comprehensive range of services. Businesses with strengths in direct marketing, advertising, and stakeholder communication would be well-suited to compete, especially those familiar with delivering large-scale projects within the specified budget range of £3 million to £5 million. Moreover, as the procurement was based on a criteria of both quality and price, organisations with a keen focus on delivering high-quality service at competitive costs are likely to benefit. Moreover, small and medium enterprises (SMEs) can find opportunity here, given the inclusion of SME bids in the process, as highlighted by the participation of ANDERSON SPRATT GROUP LTD, which secured the contract.

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Notice Title

C1245 - Full Services Marketing

Notice Description

Appointment of a Full Service Marketing Agency to support, maintain and develop specified communications activity in relation to internal, external and stakeholder campaigns.

Lot Information

Lot 1

Appointment of a Full Service Marketing Agency to support, maintain and develop specified communications activity in relation to internal, external and stakeholder campaigns. Additional information: The figure of PS3.8m represents the anticipated contract value which ranges from PS3m to PS5m.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-04e5a0
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/060840-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Negotiated procedure with prior call for competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

Notice Value(s)

Tender Value
£3,800,000 £1M-£10M
Lots Value
£3,800,000 £1M-£10M
Awards Value
Not specified
Contracts Value
£3,800,000 £1M-£10M

Notice Dates

Publication Date
30 Sep 20254 months ago
Submission Deadline
25 Mar 2025Expired
Future Notice Date
Not specified
Award Date
29 Sep 20254 months ago
Contract Period
Not specified - Not specified
Recurrence
October 2025

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
NI WATER AND ITS SUBSIDIARIES
Contact Name
sourcingniwater.com
Contact Email
sourcing@niwater.com
Contact Phone
Not specified

Buyer Location

Locality
BELFAST
Postcode
BT14 6TE
Post Town
Northern Ireland
Country
Northern Ireland

Major Region (ITL 1)
TLN Northern Ireland
Basic Region (ITL 2)
TLN0 Northern Ireland
Small Region (ITL 3)
TLN06 Belfast
Delivery Location
TLN Northern Ireland

Local Authority
Belfast
Electoral Ward
Chichester Park
Westminster Constituency
Belfast North

Supplier Information

Number of Suppliers
1
Supplier Name

ANDERSON SPRATT GROUP

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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