Award

Mystery Shop

TRANSPORT FOR WALES RAIL LIMITED (UTILITY BUYER)

This public procurement record has 2 releases in its history.

Award

07 Jul 2025 at 16:15

Tender

12 May 2025 at 14:35

Summary of the contracting process

Transport for Wales Rail Limited, a sub-central government public authority, has completed the award stage of the procurement process for a 'Mystery Shop' programme designed to enhance customer experience across its transport network. This contract was awarded following an open procedure, with the announcement made on 7th July 2025. The project, set to commence on 1st September 2025, covers various modes of travel including rail, Metro, TrawsCymru, Fflecsi, with potential future extensions. The contract period extends up to 2028, with options for two additional one-year renewals. E.S.A (Market Research) Limited, an SME based in London, has been awarded the contract, which is valued at £233,688 (gross). This venture not only aligns with the UK Procurement Act 2023 regulations but also operates under Welsh devolved regulations.

This tender presents expansive opportunities for businesses in the market research and public transport service sectors, particularly SMEs focused on service improvement and customer experience metrics. As the programme involves a detailed assessment of services across multiple transport modes, companies capable of delivering comprehensive market analysis and field data collection will find this contract especially growth-incentive. The opportunity to extend the service scope also implies ongoing potential business development for firms involved. Businesses interested in developing their presence in Wales's public transport sector or enhancing their portfolio with high-profile government projects may benefit significantly from competing in future tenders of this nature.

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How relevant is this notice?

Notice Title

Mystery Shop

Notice Description

Transport for Wales Rail Limited (TfWRL) has awarded a contract for the design and delivery of a comprehensive mystery shopper programme to assess and improve customer experience across its transport network. The programme includes regular mystery shopping activities--covering stations, onboard services, and journeys undertaken by passengers with accessibility needs--across all modes of travel including rail, Metro, TrawsCymru, and Fflecsi, with provision for future multimodal travel.

Lot Information

Lot 1

Renewal: option to extend for 2x 12 months

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-051137
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/038025-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

60 - Transport services (excl. Waste transport)

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

60210000 - Public transport services by railways

79310000 - Market research services

Notice Value(s)

Tender Value
£142,000 £100K-£500K
Lots Value
£142,000 £100K-£500K
Awards Value
£194,740 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
7 Jul 202510 months ago
Submission Deadline
9 Jun 2025Expired
Future Notice Date
Not specified
Award Date
3 Jul 202510 months ago
Contract Period
31 Aug 2025 - 1 Sep 2028 3-4 years
Recurrence
2029-08-31

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
TRANSPORT FOR WALES RAIL LIMITED (UTILITY BUYER)
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
PONTYPRIDD
Postcode
CF37 4TH
Post Town
Cardiff
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL5 South East Wales
Small Region (ITL 3)
TLL51 Central Valleys and Bridgend
Delivery Location
TLL Wales

Local Authority
Rhondda Cynon Taf
Electoral Ward
Pontypridd Town
Westminster Constituency
Pontypridd

Supplier Information

Number of Suppliers
1
Supplier Name

E.S.A (MARKET RESEARCH

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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