This public procurement record has 3 releases in its history.

Award

04 Aug 2026 at 10:03

Tender

02 Apr 2026 at 13:06

Planning

06 Aug 2025 at 09:42

Summary of the contracting process

Southern Water Services Limited, a private utility company based in Worthing, UK, has successfully completed the procurement process for its "Customer Research Services Framework". The contract, valued at £5.4 million, has been awarded to several suppliers, including RED C RESEARCH LTD and THINKS INSIGHT AND STRATEGY (BRITAIN THINKS) LIMITED, among others. The framework agreement, part of the market research services industry, is intended to support Southern Water's objectives through qualitative and quantitative research activities. The procurement process followed an open method under a competitive flexible procedure, commencing with planning and evolving through tendering to the award phase by 3rd August 2026. The framework will commence on 24th August 2026 and can extend up to 23rd August 2031, with renewal options after August 2030.

This procurement provides substantial opportunities for businesses specialising in market research services, particularly small and medium enterprises (SMEs) that offer expertise in areas like survey design, fieldwork, analysis, and delivering insights. Suppliers within the framework can expect a stable period of collaboration with Southern Water, contributing to enhanced customer strategies through innovative research solutions. This opportunity supports growth for firms adept at providing comprehensive research services and competing in additional work as per the Procurement Act ’23 process, when needed. The open nature of the procurement method promotes a wide competition field, suitable for businesses looking to expand their footprint in the utilities sector.

How relevant is this notice?

Notice Title

Customer Research Services Framework

Notice Description

SWS intends to establish a framework panel whom have the expertise to support the company's objectives. The objective of this tender is to select suppliers to provide customer research services across Southern Water's requirements. In responding to this tender, you are confirming you are able to undertake the full suite of services, as set out in Tender associated schedules and documents. SWS will retain the right to compete work outside the pool of pre-qualified service providers (i.e. Procurement Act '23 process) where appropriate (e.g. where the pre-qualified service providers do not have the capability to deliver the services required by SWS or the price secured within the pool is not judged by SWS to be market competitive).

Lot Information

Lot 1

Renewal: up to 1 year (12 months) extension

Planning Information

Please note this is not a call for competition. Southern Water (SW) is seeking information from the market and invites interested suppliers to complete a Request for Information as part of this engagement on our Sourcing platform: https://southernwater.bravosolution.co.uk/ Please submit your responses to this Request for Information by 15th August 2025 12 pm (midday)UK time. As part of this process, further market engagement will follow online via Microsoft Teams on 21st August 2025. If you would like to attend, please confirm your interest and provide the names and email addresses of participants when submitting your RFI response. All answers and queries related to this Request for Information should be directed to SWS via the e-sourcing portal by following the link provided. https://southernwater.bravosolution.co.uk/ Note: If you are already registered on Southern Water's sourcing portal please go straight to Step 2 below If you are unregistered please follow the instructions below to register 1. Register your company on the Jaggaer sourcing portal (this is required only once) To register or log in please go to - https://southernwater.bravosolution.co.uk/web/login.html Select the "Login or register to participate" link above and click the "Register Now" link on the home page Accept the terms and conditions and click "Next" Enter your correct business and user details Note the username you chose and click "Save" when complete You will shortly receive an email with your unique password (please keep this secure) 2. Respond to the PQQ/ITT Login to the portal with your username/password Click the PQQs open to all suppliers or ITTs open to all suppliers' link. Click on the relevant PQQ/ITT

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-058236
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/073549-2026
Current Stage
Award
All Stages
Planning, Tender, Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Competitive flexible procedure
Tender Suitability
SME
Awardee Scale
Large, SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£4,500,000 £1M-£10M
Lots Value
£4,500,000 £1M-£10M
Awards Value
£4,500,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
4 Aug 2026Yesterday
Submission Deadline
5 May 2026Expired
Future Notice Date
15 Aug 2025Expired
Award Date
2 Aug 20263 days ago
Contract Period
23 Aug 2026 - 23 Aug 2030 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
SOUTHERN WATER SERVICES LIMITED
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WORTHING
Postcode
BN13 3NX
Post Town
Brighton
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ2 Surrey, East and West Sussex
Small Region (ITL 3)
TLJ27 West Sussex (South West)
Delivery Location
Not specified

Local Authority
Worthing
Electoral Ward
Northbrook
Westminster Constituency
Worthing West

Supplier Information

Number of Suppliers
8
Supplier Names

ACCENT MARKETING AND RESEARCH

DJS RESEARCH

EXPLAIN MARKET RESEARCH

I C S CONSULTING

IMPACT RESEARCH

RED C RESEARCH

THINKS INSIGHT AND STRATEGY (BRITAIN THINKS

TURQUOISE THINKING

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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