Award

Campaign Partnerships

FOOD STANDARDS AGENCY

This public procurement record has 1 release in its history.

Award

20 Aug 2025 at 09:19

Summary of the contracting process

The Food Standards Agency has initiated a procurement process titled "Campaign Partnerships," focusing on marketing management consultancy services within the services industry category. The process is managed directly without competition, as it falls below the threshold. Located in York, UK, this procurement has reached the award stage, with Freud Communications Limited selected as the supplier. The contract period spans from 1 August 2025 to 31 July 2026, with a gross value of £108,000. The desired outcome is to engage partnership marketing to bolster Phase 2 of both business and consumer campaigns, aligning with the agency's communications objectives. The contract notice was published on 20 August 2025.

This tender provides promising business growth opportunities, especially for marketing management consultancy firms adept in partnership marketing and recruitment. Large-scale businesses specialising in marketing services will be well-suited to leverage their expertise in delivering impactful communication objectives for central government entities. Given the focus on identifying and recruiting appropriate partners for campaign management, companies with a robust network and strategic insight into consumer engagement stand to benefit significantly from this opportunity.

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Notice Title

Campaign Partnerships

Notice Description

To supply partnership marketing to support Phase 2 of our business and consumer campaigns. The agency will continue to identify appropriate partners, engage and recruit them and then manage and deliver partnerships that help deliver our communications objectives.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-058afc
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/050043-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£90,000 Under £100K

Notice Dates

Publication Date
20 Aug 20256 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
23 Jun 20258 months ago
Contract Period
31 Jul 2025 - 31 Jul 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
FOOD STANDARDS AGENCY
Contact Name
FSA Commercial
Contact Email
fsa.commercial@food.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
YORK
Postcode
YO1 7PR
Post Town
York
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE2 North Yorkshire
Small Region (ITL 3)
TLE21 York
Delivery Location
Not specified

Local Authority
York
Electoral Ward
Guildhall
Westminster Constituency
York Central

Supplier Information

Number of Suppliers
1
Supplier Name

FREUD COMMUNICATIONS

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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