Award

Subscription to the Insights Family Surveys

OFCOM

This public procurement record has 1 release in its history.

Award

27 Aug 2025 at 14:35

Summary of the contracting process

The procurement process detailed within this document relates to a direct contract awarded by Ofcom, a public authority within the sub-central government category, located in London, United Kingdom. The contract, titled "Subscription to the Insights Family Surveys," falls under the services category, specifically market research services. The procurement utilised a "Below threshold - without competition" method and has been completed, with a contract start date of 1st April 2025 and an end date of 31st March 2027. Notable details include the contract's gross value of £83,736, with Ofcom aiming to access recent media attitude data regarding children, young people, and their parents.

This contract award presents substantial growth opportunities for businesses within the market research sector, particularly SMEs like "The Insights Family," the supplier named in this tender. Businesses that specialise in providing detailed and up-to-date datasets concerning media habits and trends among younger demographics will find this type of procurement process promising. Such contracts offer a platform to forge closer ties with governmental bodies and expand their portfolio by aligning services with public sector needs. Companies looking to enhance their credentials in market research analytics will find participation in similar procurement processes advantageous for long-term business development.

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Notice Title

Subscription to the Insights Family Surveys

Notice Description

By subscribing to this Ofcom will have access to a dataset that will allow us to: * Access contextual information about the media attitudes and behaviours of children and young people; * Access contextual information about the attitudes of parents of children aged 1-16; * Keep our finger on the pulse by accessing very recent data (i.e. in the past week) on children and young people's media attitudes and behaviours.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-058eba
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/051664-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£83,736 Under £100K

Notice Dates

Publication Date
27 Aug 20255 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
5 Mar 202511 months ago
Contract Period
31 Mar 2025 - 31 Mar 2027 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
OFCOM
Contact Name
Not specified
Contact Email
procurementnotice@ofcom.org.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
SE1 9HA
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
Not specified

Local Authority
Southwark
Electoral Ward
Borough & Bankside
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

THE INSIGHTS FAMILY

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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