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Branding and Website for OSDC

Transport for London

This public procurement record has 4 releases in its history.

Award

08 Oct 2025 at 10:24

UK7 - Contract Details Notice
Award

26 Sep 2025 at 11:22

UK6 - Contract Award Notice
TenderUpdate

02 Sep 2025 at 10:48

UK4 - Tender Notice
Tender

01 Sep 2025 at 10:57

UK4 - Tender Notice
Summary of the contracting process

The recent public procurement process led by Transport for London focused on the creation of branding and a website for the Oxford Street Development Corporation (OSDC). This initiative falls under the services category with a procurement method marked as open and a concession special regime. The procurement was completed under the legal framework of UK legislation 2023/54. The contract was awarded to Anatomy, an SME based in London, indicating a strong preference for local and small-scale enterprise involvement. The contract was signed on 26th September 2025 and spans from 29th September 2025 to 28th September 2026, with a possible one-year extension, showcasing significant timelines for interested entities. The services required include website design and branding, specifically targeting Oxford Street's revitalisation, with delivery expected across the UK.

The procurement provides a substantial opportunity for businesses in digital services, branding, and creative industries to engage with a prominent London-based public authority, potentially amplifying their portfolio through high-profile projects. It’s ideal for small to medium-sized enterprises that specialise in web design services, digital branding, and application service provisioning, particularly those with capability in public authority projects. The competitive aspect of this tender means businesses with strong methodology, project management, and expertise in quality criteria alongside cost effectiveness stand a good chance in future similar prospects, illustrating a vital growth opportunity for companies aiming to bolster their presence in civic and urban development initiatives.

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Notice Information

Notice Title

Branding and Website for OSDC

Notice Description

The Oxford Street Development Corporation (OSDC), will operate as a Mayoral Development Corporation with full planning authority powers for Oxford Street and its immediate surroundings. Greater London Authority wishes to appoint a supplier to create an externally facing brand (to include a logo), digital assets and website design for the Oxford Street Development Corporation.

Lot Information

Lot 1

Renewal: Optional extension to be used at authorities preference. Only the one extension can be implemented, to be put in place 4 weeks prior to end date

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-059112
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/063157-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Below threshold - open competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support

CPV Codes

72413000 - World wide web (www) site design services

72414000 - Web search engine providers

72416000 - Application service providers

Notice Value(s)

Tender Value
£125,000 £100K-£500K
Lots Value
£125,000 £100K-£500K
Awards Value
£94,265 Under £100K
Contracts Value
£94,265 Under £100K

Notice Dates

Publication Date
8 Oct 202510 months ago
Submission Deadline
8 Sep 2025Expired
Future Notice Date
Not specified
Award Date
23 Sep 202511 months ago
Contract Period
29 Sep 2025 - 28 Sep 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Transport for London
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
E20 1JN
Postcode Area
East London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI41 Hackney and Newham
Delivery Location
Not specified
Local Authority
Newham
Electoral Ward
Stratford Olympic Park
Westminster Constituency
Stratford and Bow

Supplier Information

Number of Suppliers
2
Supplier Names

ANATOMY BRANDS LTD

Anatomy

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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