Award

SU163(25) Digital Marketing in China

SWANSEA UNIVERSITY

This public procurement record has 1 release in its history.

Award

09 Sep 2025 at 13:14

Summary of the contracting process

Swansea University has recently completed a procurement process for a project titled "SU163(25) Digital Marketing in China," focusing on advertising and marketing services. This procurement falls under the services industry category and involves creating and managing digital marketing campaigns on key platforms in China. The procurement method was direct and below threshold, conducted without competition. The process has advanced to the award stage, with a contract already in place. The services will be executed from 31st July 2025 to 31st May 2026, with a gross contract value of £171,452.17. The main location for service delivery is China, reflecting the global reach of this procurement effort.

This tender represents significant business growth opportunities, especially for companies experienced in digital marketing and advertising services, with a particular focus on the Chinese market. Businesses that can offer innovative marketing solutions tailored to local digital platforms would be ideally suited to compete in similar future contracts. The awarded supplier, Ping Pong Digital Ltd from Birmingham, exemplifies the type of large-scale, well-resourced company that can effectively meet the outlined requirements, potentially serving as an aspirational model for other businesses aiming to enter or expand in the international digital marketing field.

Find more tenders on our Open Data Platform.
How relevant is this notice?

Notice Title

SU163(25) Digital Marketing in China

Notice Description

To create and design campaigns and preform account management across main digital platforms in China for Swansea University

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0596c1
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/055044-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£142,876 £100K-£500K

Notice Dates

Publication Date
9 Sep 20256 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
21 Jul 20258 months ago
Contract Period
30 Jul 2025 - 31 May 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
SWANSEA UNIVERSITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SWANSEA
Postcode
SA2 8PP
Post Town
Swansea
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL43 Swansea
Delivery Location
Not specified

Local Authority
Swansea
Electoral Ward
Sketty
Westminster Constituency
Swansea West

Supplier Information

Number of Suppliers
1
Supplier Name

PING PONG DIGITAL

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-0596c1-2025-09-09T14:14:39+01:00",
    "date": "2025-09-09T14:14:39+01:00",
    "ocid": "ocds-h6vhtk-0596c1",
    "initiationType": "tender",
    "parties": [
        {
            "id": "GB-PPON-PTNV-7472-GRTW",
            "name": "Swansea University",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PTNV-7472-GRTW"
            },
            "address": {
                "streetAddress": "Procurement, Finance Dept.",
                "locality": "Swansea",
                "postalCode": "SA2 8PP",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKL18"
            },
            "contactPoint": {
                "email": "procurement@swansea.ac.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://www.swansea.ac.uk",
                "classifications": [
                    {
                        "scheme": "UK_CA_TYPE",
                        "id": "publicAuthoritySubCentralGovernment",
                        "description": "Public authority - sub-central government"
                    },
                    {
                        "scheme": "UK_CA_DEVOLVED_REGULATIONS",
                        "id": "GB-WLS",
                        "description": "Welsh devolved regulations apply"
                    }
                ]
            }
        },
        {
            "id": "GB-PPON-PNDM-4611-RZYN",
            "name": "Ping Pong Digital Ltd",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PNDM-4611-RZYN"
            },
            "address": {
                "streetAddress": "10X by Spacemade, 10 Brindley place",
                "locality": "Birmingham",
                "postalCode": "B3 2AA",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKG31"
            },
            "contactPoint": {
                "email": "toni@pingpongdigital.com"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "scale": "large",
                "vcse": false
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PTNV-7472-GRTW",
        "name": "Swansea University"
    },
    "tender": {
        "id": "ocds-h6vhtk-0596c1",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "SU163(25) Digital Marketing in China",
        "description": "To create and design campaigns and preform account management across main digital platforms in China for Swansea University",
        "status": "complete",
        "procurementMethod": "direct",
        "procurementMethodDetails": "Below threshold - without competition",
        "lots": [
            {
                "id": "1",
                "status": "complete"
            }
        ]
    },
    "awards": [
        {
            "id": "1",
            "status": "active",
            "mainProcurementCategory": "services",
            "suppliers": [
                {
                    "id": "GB-PPON-PNDM-4611-RZYN",
                    "name": "Ping Pong Digital Ltd"
                }
            ],
            "items": [
                {
                    "id": "1",
                    "additionalClassifications": [
                        {
                            "scheme": "CPV",
                            "id": "79340000",
                            "description": "Advertising and marketing services"
                        }
                    ],
                    "deliveryAddresses": [
                        {
                            "region": "CN",
                            "country": "CN",
                            "countryName": "China"
                        }
                    ],
                    "relatedLot": "1"
                }
            ],
            "relatedLots": [
                "1"
            ]
        }
    ],
    "contracts": [
        {
            "id": "1",
            "awardID": "1",
            "title": "SU163(25) Digital Marketing in China",
            "status": "active",
            "period": {
                "startDate": "2025-07-31T00:00:00+01:00",
                "endDate": "2026-05-31T23:59:59+01:00"
            },
            "value": {
                "amountGross": 171452.17,
                "amount": 142876.8,
                "currency": "GBP"
            },
            "aboveThreshold": false,
            "dateSigned": "2025-07-22T00:00:00+01:00",
            "documents": [
                {
                    "id": "055044-2025",
                    "documentType": "contractNotice",
                    "noticeType": "UK7",
                    "description": "Contract details notice on Find a Tender",
                    "url": "https://www.find-tender.service.gov.uk/Notice/055044-2025",
                    "datePublished": "2025-09-09T14:14:39+01:00",
                    "format": "text/html"
                }
            ]
        }
    ],
    "language": "en"
}