Planning

SR-PACT-PROJ-894 - Digital Marketing Agency - Market Engagement

SCOTRAIL TRAINS LIMITED

This public procurement record has 1 release in its history.

Planning

20 Oct 2025 at 11:20

Planning Notice
Summary of the contracting process

ScotRail Trains Limited, based in Glasgow, is in the planning stage of a procurement process seeking to understand the capabilities of digital marketing agencies for its campaigns. The initiative, titled "SR-PACT-PROJ-894 - Digital Marketing Agency - Market Engagement," falls under the advertising and marketing services category, specifically focusing on advertising management services. This process, initiated as a tender, invites interested parties to participate by completing a questionnaire available on ScotRail’s e-sourcing portal. The deadline for submission is set for 12pm on 18th November 2025, with further opportunities potentially emerging on 9th February 2026.

This tender offers significant opportunities for digital marketing agencies, particularly those with expertise in advertising management, to collaborate with one of the UK's leading railway service providers. By contributing to ScotRail's marketing initiatives, businesses can broaden their portfolio and gain visibility in the transportation industry. This market engagement phase not only provides insights into future procurement strategies but also represents a key stepping stone for agencies looking to expand in the UK market. Businesses with a track record in digital marketing services and capabilities to support digital campaigns will find this tender particularly advantageous.

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Notice Information

Notice Title

SR-PACT-PROJ-894 - Digital Marketing Agency - Market Engagement

Notice Description

ScotRail are conducting market engagement to understand the capabilities of potential Digital Marketing Agencies to lead the production and roll-out of all digital elements within ScotRail marketing campaigns, while also supporting standalone digital initiatives. We invite suppliers to complete a short questionnaire on our Wax e-sourcing portal which can be accessed here https://scotrail.wax-live.com/S2C/DisplayModules/TradeModules/Negotiations/Opportunities/ListEvents.aspx ScotRail will review the information provided and intend to engage further with suppliers who have the relevant experience and capabilities. This assessment will shape our strategy and tender documents for the future of the service. Any questions relating to this market engagement should be posted using the 'Communication' tab. The deadline for submitting your questionnaire is by 12pm Tuesday 18th November 2025.

Lot Information

Lot 1

ScotRail are conducting market engagement to understand the capabilities of potential Digital Marketing Agencies to lead the production and roll-out of all digital elements within ScotRail marketing campaigns, while also supporting standalone digital initiatives. We invite suppliers to complete a short questionnaire on our Wax e-sourcing portal which can be accessed here https://scotrail.wax-live.com/S2C/DisplayModules/TradeModules/Negotiations/Opportunities/ListEvents.aspx ScotRail will review the information provided and intend to engage further with suppliers who have the relevant experience and capabilities. This assessment will shape our strategy and tender documents for the future of the service. Any questions relating to this market engagement should be posted using the 'Communication' tab. The deadline for submitting your questionnaire is by 12pm Tuesday 18th November 2025. Additional information: The questionnaire can be accessed through ScotRail's Wax e-sourcing portal here: https://scotrail.wax-live.com/S2C/DisplayModules/TradeModules/Negotiations/Opportunities/ListEvents.aspx

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05cfaa
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/066667-2025
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
Planning Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79341200 - Advertising management services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
20 Oct 20254 months ago
Submission Deadline
Not specified
Future Notice Date
9 Feb 2026Expired
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SCOTRAIL TRAINS LIMITED
Contact Name
Not specified
Contact Email
kathleen.gay@scotrail.co.uk
Contact Phone
+44 3448110141

Buyer Location

Locality
GLASGOW
Postcode
G2 6HQ
Post Town
Glasgow
Country
Scotland
Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM3 West Central Scotland
Small Region (ITL 3)
TLM32 Glasgow City
Delivery Location
TLM Scotland
Local Authority
Glasgow City
Electoral Ward
Anderston/City/Yorkhill
Westminster Constituency
Glasgow North

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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