Award

002397 - Extend the contract for Mosaic Experian segmentation data

DURHAM COUNTY COUNCIL

This public procurement record has 1 release in its history.

Award

05 Nov 2025 at 15:08

Summary of the contracting process

Durham County Council has completed a tender process titled "002397 - Extend the contract for Mosaic Experian segmentation data." The procurement falls under the services category, specifically IT services: consulting, software development, Internet, and support, and involves the use of Experian's geodemographic segmentation systems. The procurement method was direct and conducted below threshold without competition. This process has reached the award and contract stages, with the contract signed on 5th November 2025 for a duration from 2nd February 2026 to 1st February 2028. The service will be applied across several UK regions, including UKC, UKD, UKE, UKF, UKG, UKH, UKI, UKJ, and UKK.

This contract extension presents opportunities for businesses involved in IT services and data analytics, as it maintains the applications required for cultural, sporting, and tourism development services. SMEs, particularly those with innovative data solutions or related geodemographic expertise, may find future involvement with Durham County Council beneficial for establishing long-term partnerships in the public sector. As the awarded supplier, Experian Marketing Services will continue contributing to ongoing research and service improvement efforts within the council, solidifying its position in the public services domain.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

002397 - Extend the contract for Mosaic Experian segmentation data

Notice Description

Experian provides unique geodemographic segmentation systems for the public sector, applying the principles of geodemography to consumer household and individual data. Culture, Sport and Tourism are using the data to develop services and reduce costs. We need to renew the contract to continue this work. There are no other systems which provide this data and we need to continue to use Mosaic otherwise our ongoing research work would become void which is a waste of time and resource.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05db1f
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/071322-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support


CPV Codes

72000000 - IT services: consulting, software development, Internet and support

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£40,120 Under £100K

Notice Dates

Publication Date
5 Nov 20253 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
5 Nov 20253 months ago
Contract Period
2 Feb 2026 - 1 Feb 2028 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
DURHAM COUNTY COUNCIL
Contact Name
Not specified
Contact Email
ethan.bowman@durham.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
DURHAM
Postcode
DH1 5WB
Post Town
Durham
Country
England

Major Region (ITL 1)
TLC North East (England)
Basic Region (ITL 2)
TLC4 Northumberland, Durham and Tyne & Wear
Small Region (ITL 3)
TLC41 Durham
Delivery Location
Not specified

Local Authority
County Durham
Electoral Ward
Framwellgate and Newton Hall
Westminster Constituency
City of Durham

Supplier Information

Number of Suppliers
1
Supplier Name

EXPERIAN MARKETING SERVICES

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-05db1f-2025-11-05T15:08:07Z",
    "date": "2025-11-05T15:08:07Z",
    "ocid": "ocds-h6vhtk-05db1f",
    "initiationType": "tender",
    "parties": [
        {
            "id": "GB-PPON-PMPB-8772-VYWM",
            "name": "Durham County Council",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PMPB-8772-VYWM"
            },
            "address": {
                "streetAddress": "Corten House, Dunholme Close",
                "locality": "Durham",
                "postalCode": "DH1 5WB",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKC14"
            },
            "contactPoint": {
                "email": "ethan.bowman@durham.gov.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://www.durham.gov.uk/",
                "classifications": [
                    {
                        "scheme": "UK_CA_TYPE",
                        "id": "publicAuthoritySubCentralGovernment",
                        "description": "Public authority - sub-central government"
                    }
                ]
            }
        },
        {
            "id": "GB-FTS-165781",
            "name": "Experian Marketing Services",
            "address": {
                "streetAddress": "The Sir John Peace Building, Experian Way, NG2 Business Park",
                "locality": "Nottingham",
                "postalCode": "NG80 1ZZ",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKF14"
            },
            "contactPoint": {
                "email": "international.procurement@experian.com"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "scale": "sme",
                "vcse": false
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PMPB-8772-VYWM",
        "name": "Durham County Council"
    },
    "tender": {
        "id": "002397",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "002397 - Extend the contract for Mosaic Experian segmentation data",
        "description": "Experian provides unique geodemographic segmentation systems for the public sector, applying the principles of geodemography to consumer household and individual data. Culture, Sport and Tourism are using the data to develop services and reduce costs. We need to renew the contract to continue this work. There are no other systems which provide this data and we need to continue to use Mosaic otherwise our ongoing research work would become void which is a waste of time and resource.",
        "status": "complete",
        "procurementMethod": "direct",
        "procurementMethodDetails": "Below threshold - without competition",
        "lots": [
            {
                "id": "1",
                "status": "complete"
            }
        ]
    },
    "awards": [
        {
            "id": "1",
            "status": "active",
            "mainProcurementCategory": "services",
            "suppliers": [
                {
                    "id": "GB-FTS-165781",
                    "name": "Experian Marketing Services"
                }
            ],
            "items": [
                {
                    "id": "1",
                    "additionalClassifications": [
                        {
                            "scheme": "CPV",
                            "id": "72000000",
                            "description": "IT services: consulting, software development, Internet and support"
                        }
                    ],
                    "deliveryAddresses": [
                        {
                            "region": "UKC",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKD",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKE",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKF",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKG",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKH",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKI",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKJ",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UKK",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        }
                    ],
                    "relatedLot": "1"
                }
            ],
            "relatedLots": [
                "1"
            ]
        }
    ],
    "contracts": [
        {
            "id": "1",
            "awardID": "1",
            "status": "active",
            "period": {
                "startDate": "2026-02-02T00:00:00Z",
                "endDate": "2028-02-01T23:59:59Z"
            },
            "value": {
                "amountGross": 48145.16,
                "amount": 40120.96,
                "currency": "GBP"
            },
            "aboveThreshold": false,
            "dateSigned": "2025-11-05T00:00:00Z",
            "documents": [
                {
                    "id": "071322-2025",
                    "documentType": "contractNotice",
                    "noticeType": "UK7",
                    "description": "Contract details notice on Find a Tender",
                    "url": "https://www.find-tender.service.gov.uk/Notice/071322-2025",
                    "datePublished": "2025-11-05T15:08:07Z",
                    "format": "text/html"
                }
            ]
        }
    ],
    "language": "en"
}