This public procurement record has 1 release in its history.

Award

11 Nov 2025 at 13:14

Summary of the contracting process

Swansea University has completed the procurement process entitled "SU20(26) Advertising on The Student Room," which falls under the services category specifically for advertising and marketing services. The procurement method utilised was direct, categorized as "below threshold - without competition," and took place at the University’s location in Swansea. The contract was signed on 30th October 2025 and began on 1st November 2025, set to run until the end of October 2027. The contract, awarded to The Student Room, is valued at £160,000 net (£192,000 gross).

This contract presents growth opportunities for businesses involved in digital advertising services, especially those specialising in higher education sectors. Although the procurement was conducted without open competition, such opportunities may still inspire similar organisations to explore potential collaborative projects with Swansea University or adapt their strategic plans for future tenders. Companies like The Student Room, an SME, are well-suited for such engagements, as they meet the demands of university advertising needs efficiently. Businesses capable of offering tailored advertising solutions targeting prospective university students could have much to gain by seeking similar contracts in the educational sector.

How relevant is this notice?

Notice Title

SU20(26) Advertising on The Student Room

Notice Description

Access to The Student Room website for advertising to University Students and prospective students.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05dea5
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/072784-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£160,000 £100K-£500K

Notice Dates

Publication Date
11 Nov 202510 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Nov 2025 - 31 Oct 2027 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
Swansea University
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SWANSEA
Postcode
SA2 8PP
Postcode Area
Swansea
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL43 Swansea
Delivery Location
Not specified

Local Authority
Swansea
Electoral Ward
Sketty
Westminster Constituency
Swansea West

Supplier Information

Number of Suppliers
1
Supplier Name

The Student Room

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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