Award

Regional Gambling-Related Harm Prevention Market Segmentation

KINGSTON UPON HULL CITY COUNCIL

This public procurement record has 3 releases in its history.

Award

28 Jan 2026 at 11:32

TenderUpdate

09 Jan 2026 at 10:56

Tender

06 Jan 2026 at 12:00

Summary of the contracting process

Kingston Upon Hull City Council awarded a contract for "Regional Gambling-Related Harm Prevention Market Segmentation" to Brightsparks Agency LTD. The contract was tendered under an open competition process below the threshold, with the procurement method focusing on social research services. The award process was highly competitive, featuring eight bids, and concluded with the contract being signed on 26th January 2026. The delivery period is set to last from 28th January to 31st March 2026, with the services being executed in the Yorkshire and the Humber region. The estimated value of the services is £41,666. The contract aims to address gambling-related harm and is part of a collaborative effort involving the Association of Directors of Public Health for Yorkshire and the Humber. The tender was comprehensively managed by Hull City Council, providing detailed documentation throughout the process.

This procurement offers significant growth opportunities for businesses specialising in social and market research, particularly small and medium-sized enterprises (SMEs) and those equipped to handle public health campaigns. Businesses with a strong background in research and design, market-testing service delivery, and experience in handling projects related to public health are ideally suited to compete. The open and competitive nature of the tender process, despite being below the procurement threshold, reflects an accessible entry point for capable organisations seeking to expand their portfolio in the public sector, especially those based in or adjacent to the Yorkshire and the Humber region. The focus on quality and expertise within the tender's award criteria underscores the importance of thorough market and social research proficiency in such public health initiatives.

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Notice Title

Regional Gambling-Related Harm Prevention Market Segmentation

Notice Description

Hull City Council (The Authority) has awarded a contract to the supplier Brightsparks Agency LTD (Companies House number 09181544) for the service of Regional Gambling-Related Harm Prevention Market Segmentation. This will be delivered for Hull City Council on behalf of the Association of Directors of Public Health for Yorkshire and the Humber (ADPH-YH). The supplier was awarded the contract after following a competitive RFQ process with the highest score bided (of eight bids received). The contract is anticipated to commence 26th January 2026 ending by 31st March 2026. The Authority has estimated the value of the Services to be PS41,66.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05fffe
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/007509-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Below threshold - open competition
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

73110000 - Research services

73300000 - Design and execution of research and development

79310000 - Market research services

79312000 - Market-testing services

79315000 - Social research services

79342000 - Marketing services

Notice Value(s)

Tender Value
£41,666 Under £100K
Lots Value
£41,666 Under £100K
Awards Value
Not specified
Contracts Value
£41,666 Under £100K

Notice Dates

Publication Date
28 Jan 20261 months ago
Submission Deadline
20 Jan 2026Expired
Future Notice Date
Not specified
Award Date
26 Jan 20261 months ago
Contract Period
28 Jan 2026 - 31 Mar 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
KINGSTON UPON HULL CITY COUNCIL
Additional Buyers

HULL CITY COUNCIL

Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
HULL
Postcode
HU1 1AA
Post Town
Hull
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE1 East Yorkshire and Northern Lincolnshire
Small Region (ITL 3)
TLE11 Kingston upon Hull, City of
Delivery Location
TLE Yorkshire and The Humber

Local Authority
Kingston upon Hull, City of
Electoral Ward
St Andrew's & Docklands
Westminster Constituency
Kingston upon Hull West and Haltemprice

Supplier Information

Number of Suppliers
1
Supplier Name

BRIGHTSPARKS AGENCY

Open Contracting Data Standard (OCDS)

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