Award

Smoking Cessation Radio Adverting Campaign

NHS HUMBER AND NORTH YORKSHIRE INTEGRATED CARE BOARD

This public procurement record has 1 release in its history.

Award

15 Jan 2026 at 13:47

UK6 - Contract Award Notice
Summary of the contracting process

The NHS Humber and North Yorkshire Integrated Care Board has completed the award stage of a procurement process for a Smoking Cessation Radio Advertising Campaign. This service-focused contract, falling under the advertising campaign services category, covers the Yorkshire and Humber region and will run from April to May 2026. The procurement method was direct and below the threshold without competition, with Bauer Radio Limited being the awarded supplier. The total contract value was set at £33,000, of which £27,500 is net of VAT. Key dates include the contract signature and the start of the radio advertising period, highlighting the importance of timely execution in addressing public health needs through strategic communication efforts.

This tender presents a valuable opportunity for businesses in the advertising and media industry, particularly those specialising in health communication, to expand their portfolio within the public sector. Companies that have expertise in creative production and regional broadcasting capabilities may find such contracts advantageous as they offer exposure to working within government-led health initiatives. While the procurement was carried out through direct engagement, future opportunities may arise in similar categories, which can be an attractive prospect for both large and medium enterprises aiming to establish or strengthen their presence in regional public health campaigns.

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Notice Information

Notice Title

Smoking Cessation Radio Adverting Campaign

Notice Description

Smoking Cessation Radio advertising campaign for Yorkshire and Humber from April 2026 - May 2026 including creative production for adverts.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0606b0
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/003504-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£27,500 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
15 Jan 20261 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
19 Dec 20252 months ago
Contract Period
6 Apr 2026 - 29 May 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
NHS HUMBER AND NORTH YORKSHIRE INTEGRATED CARE BOARD
Contact Name
Not specified
Contact Email
hnyicb.procurement@nhs.net
Contact Phone
Not specified

Buyer Location

Locality
EAST RIDING OF YORKSHIRE
Postcode
HU10 6DT
Post Town
Hull
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE1 East Yorkshire and Northern Lincolnshire
Small Region (ITL 3)
TLE12 East Riding of Yorkshire
Delivery Location
Not specified
Local Authority
East Riding of Yorkshire
Electoral Ward
Willerby and Kirk Ella
Westminster Constituency
Kingston upon Hull West and Haltemprice

Supplier Information

Number of Suppliers
1
Supplier Name

BAUER RADIO

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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