Planning

Marketing Services Framework

SUNDERLAND CITY COUNCIL

This public procurement record has 2 releases in its history.

PlanningUpdate

09 Feb 2026 at 08:17

UK1 - Pipeline Notice
Planning

03 Feb 2026 at 19:20

UK1 - Pipeline Notice
Summary of the contracting process

Sunderland City Council, acting as the buying organisation, is in the planning stage of establishing a comprehensive Marketing Services Framework. This procurement process falls under the services category and targets marketing services as specified under CPV code 79342000. The framework is intended to benefit both the council and its local authority trading companies, providing cost-effective and flexible marketing services. The procurement method used is a competitive flexible procedure, with the procurement planning updated most recently on 9 February 2026. Key dates include a future notice scheduled for 27 March 2026, while the framework contract is expected to commence on 1 August 2026 and conclude on 31 July 2030. This process highlights opportunities across several Lots, including strategy and planning, design, photography, video, media buying, specialist consultancy services, and web and digital, all serving the UKC23 region.

This tender offers substantial business growth opportunities, particularly for SMEs and VCSEs, by enabling participation in various specialised Lots such as media buying and digital services, which are crucial in today's competitive landscape. Companies proficient in providing strategic marketing solutions or those offering creative digital services will find this framework advantageous. Sunderland City Council’s initiative not only promises a consistent stream of contracts but also fosters collaboration with local businesses, urging companies to leverage their innovative capabilities to meet diverse marketing needs. With flexibility built into the framework's nature, businesses can tailor their services to the council's evolving requirements, ensuring sustained engagement and growth.

How relevant is this notice?

Notice Information

Notice Title

Marketing Services Framework

Notice Description

Sunderland City Council is seeking to establish a framework for Marketing Services. The scope of the framework will include provisions for, and will be utilised by, the Council and its Local Authority trading companies. Under the framework a cost-effective, flexible, high quality and value for money service will be provided that can meet a range of marketing support requirements. In general, marketing services will be reflective of the Council's core requirements, and consideration is being given to including the following Lots: Lot 1 - Strategy and Planning Lot 2 - Design Lot 3 - Photography Lot 4 - Video Lot 5 - Media Buying Lot 6 - Specialist Consultancy Services Lot 7 - Web and Digital

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0615f9
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/011208-2026
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
UK1 - Pipeline Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Competitive flexible procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
9 Feb 2026Today
Submission Deadline
Not specified
Future Notice Date
27 Mar 20262 months to go
Award Date
Not specified
Contract Period
31 Jul 2026 - 31 Jul 2030 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SUNDERLAND CITY COUNCIL
Contact Name
Not specified
Contact Email
corporate.procurement@sunderland.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
SUNDERLAND
Postcode
SR1 3AA
Post Town
Sunderland
Country
England
Major Region (ITL 1)
TLC North East (England)
Basic Region (ITL 2)
TLC4 Northumberland, Durham and Tyne & Wear
Small Region (ITL 3)
TLC44 Sunderland
Delivery Location
TLC23 Sunderland
Local Authority
Sunderland
Electoral Ward
Millfield
Westminster Constituency
Sunderland Central

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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