This public procurement record has 3 releases in its history.

Award

25 Jun 2026 at 15:23

Award

09 Jun 2026 at 12:37

Tender

06 Feb 2026 at 16:52

Summary of the contracting process

The Police Service of Northern Ireland (PSNI) recently completed a procurement process titled "ID 6033252 - PSNI - Advertising Provision for External Police Staff Recruitment." This procurement falls under the service industry category, specifically focusing on advertising and marketing services, including advertising management and campaign services. The process was managed using the open procurement method by the Construction and Procurement Delivery - Supplies and Services Division in Belfast, Northern Ireland. Key milestones include the contract beginning on 23 June 2026 and extending potentially until June 2033, with one optional extension of up to two years. This project primarily aims to enhance media efficiency and broaden the diversity of recruitment applications for police staff positions.

This contract presents significant opportunities for businesses in advertising and media strategy, especially those experienced in public sector recruitment campaigns. Companies capable of media planning, creative design, and targeted outreach based on strategic objectives could see growth by engaging with such government contracts. Although an SME, the awarded supplier demonstrates that smaller enterprises can compete if they meet procurement criteria, thereby encouraging SMEs with relevant expertise to consider similar tenders to expand their reach within central government projects in Northern Ireland.

How relevant is this notice?

Notice Information

Notice Title

ID 6033252 - PSNI - Advertising Provision for External Police Staff Recruitment

Notice Description

The Police Service of Northern Ireland (PSNI) is seeking a Supplier to deliver advertising and related services to support external police staff recruitment campaigns. The Supplier will be responsible for developing and implementing a comprehensive media strategy that includes: * Media planning and buying; * Creative design and copywriting; and * Targeted outreach aligned with PSNI's recruitment objectives. This contract aims to achieve cost efficiencies in media buying and increase the volume and diversity of applications for police staff roles, particularly from under-represented groups. Suppliers should refer to the Specification Schedule for full detail on the requirements of this contract.

Lot Information

Lot 1

Renewal: One further period of up to 24 months. Following the initial contract period, there is one (1) potential extension period of up to 24 months. The optional extension period will be subject to review and satisfactory performance assessment by the Contracting Authority.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-064a9b
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/059950-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79341000 - Advertising services

79341200 - Advertising management services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£2,463,880 £1M-£10M
Lots Value
£2,463,880 £1M-£10M
Awards Value
£2,643,000 £1M-£10M
Contracts Value
£2,643,000 £1M-£10M

Notice Dates

Publication Date
25 Jun 20263 months ago
Submission Deadline
5 Mar 2026Expired
Future Notice Date
Not specified
Award Date
9 Jun 20264 months ago
Contract Period
23 Jun 2026 - 21 Jun 2031 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Police Service of Northern Ireland
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BELFAST
Postcode
BT5 6LE
Postcode Area
Northern Ireland
Country
Northern Ireland

Major Region (ITL 1)
TLN Northern Ireland
Basic Region (ITL 2)
TLN0 Northern Ireland
Small Region (ITL 3)
TLN06 Belfast
Delivery Location
TLN Northern Ireland

Local Authority
Belfast
Electoral Ward
Sandown
Westminster Constituency
Belfast East

Supplier Information

Number of Suppliers
1
Supplier Name

Supplier N/A

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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