Planning

Marketing Services Framework

SUNDERLAND CITY COUNCIL

This public procurement record has 1 release in its history.

Planning

09 Feb 2026 at 08:11

Summary of the contracting process

Sunderland City Council is planning to establish a Marketing Services Framework, which aims to provide a range of marketing services including strategy and planning, design, photography, video, media buying, specialist consultancy services, and web and digital services. The contract, identified as "Marketing Services Framework," is currently in the planning stage and is set to cover the North East England region, specifically in Sunderland (UKC23). The procurement method specified is an open procedure, intended for service categories and classified under CPV code 79342000. Relevant deadlines include a future notice date on 27 March 2026, with the framework's service delivery anticipated to commence on 1 August 2026 and conclude on 31 July 2030.

This upcoming framework presents significant business opportunities, particularly for small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs), as the procurement process is inclusive of these entities. The open procedure provides a transparent and competitive environment beneficial for businesses specialising in diverse marketing services. By aligning with Sunderland City Council’s marketing requirements, successful bidders can foster business growth through prolonged engagement and service delivery within the public sector, thereby building a strong portfolio and enhancing their market reputation.

How relevant is this notice?

Notice Information

Notice Title

Marketing Services Framework

Notice Description

Due to an administration error, in the original pipeline notice (2026/S 000-009702), Sunderland City Council advises that this pipeline notice now supersedes the original pipeline notice which was published on 3 February 2026. Sunderland City Council is seeking to establish a framework for Marketing Services. The scope of the framework will include provisions for, and will be utilised by, the Council and its Local Authority trading companies. Under the framework a cost-effective, flexible, high quality and value for money service will be provided that can meet a range of marketing support requirements. In general, marketing services will be reflective of the Council's core requirements, and consideration is being given to including the following Lots: Lot 1 - Strategy and Planning Lot 2 - Design Lot 3 - Photography Lot 4 - Video Lot 5 - Media Buying Lot 6 - Specialist Consultancy Services Lot 7 - Web and Digital

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-064abc
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/011207-2026
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
UK1 - Pipeline Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
9 Feb 2026Today
Submission Deadline
Not specified
Future Notice Date
27 Mar 20262 months to go
Award Date
Not specified
Contract Period
31 Jul 2026 - 31 Jul 2030 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SUNDERLAND CITY COUNCIL
Contact Name
Issy Langley
Contact Email
issy.langley@sunderland.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
SUNDERLAND
Postcode
SR1 3AA
Post Town
Sunderland
Country
England

Major Region (ITL 1)
TLC North East (England)
Basic Region (ITL 2)
TLC4 Northumberland, Durham and Tyne & Wear
Small Region (ITL 3)
TLC44 Sunderland
Delivery Location
TLC23 Sunderland

Local Authority
Sunderland
Electoral Ward
Millfield
Westminster Constituency
Sunderland Central

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-064abc-2026-02-09T08:11:46Z",
    "date": "2026-02-09T08:11:46Z",
    "ocid": "ocds-h6vhtk-064abc",
    "initiationType": "tender",
    "planning": {
        "documents": [
            {
                "id": "011207-2026",
                "documentType": "plannedProcurementNotice",
                "noticeType": "UK1",
                "description": "Pipeline notice on Find a Tender",
                "url": "https://www.find-tender.service.gov.uk/Notice/011207-2026",
                "datePublished": "2026-02-09T08:11:46Z",
                "format": "text/html"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-PPON-PLVZ-4154-GGRZ",
            "name": "Sunderland City Council",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PLVZ-4154-GGRZ"
            },
            "address": {
                "streetAddress": "City Hall, Plater Way,",
                "locality": "Sunderland",
                "postalCode": "SR1 3AA",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKC23"
            },
            "contactPoint": {
                "name": "Issy Langley",
                "email": "issy.langley@sunderland.gov.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "https://www.sunderland.gov.uk",
                "classifications": [
                    {
                        "id": "publicAuthoritySubCentralGovernment",
                        "scheme": "UK_CA_TYPE",
                        "description": "Public authority - sub-central government"
                    }
                ]
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PLVZ-4154-GGRZ",
        "name": "Sunderland City Council"
    },
    "tender": {
        "id": "ocds-h6vhtk-064abc",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "Marketing Services Framework",
        "description": "Due to an administration error, in the original pipeline notice (2026/S 000-009702), Sunderland City Council advises that this pipeline notice now supersedes the original pipeline notice which was published on 3 February 2026. Sunderland City Council is seeking to establish a framework for Marketing Services. The scope of the framework will include provisions for, and will be utilised by, the Council and its Local Authority trading companies. Under the framework a cost-effective, flexible, high quality and value for money service will be provided that can meet a range of marketing support requirements. In general, marketing services will be reflective of the Council's core requirements, and consideration is being given to including the following Lots: Lot 1 - Strategy and Planning Lot 2 - Design Lot 3 - Photography Lot 4 - Video Lot 5 - Media Buying Lot 6 - Specialist Consultancy Services Lot 7 - Web and Digital",
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79342000",
                        "description": "Marketing services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKC23",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "mainProcurementCategory": "services",
        "aboveThreshold": true,
        "techniques": {
            "hasFrameworkAgreement": true
        },
        "lots": [
            {
                "id": "1",
                "suitability": {
                    "sme": true,
                    "vcse": true
                },
                "contractPeriod": {
                    "startDate": "2026-08-01T00:00:00+01:00",
                    "endDate": "2030-07-31T23:59:59+01:00"
                },
                "status": "planned"
            }
        ],
        "communication": {
            "futureNoticeDate": "2026-03-27T23:59:59Z"
        },
        "status": "planned"
    },
    "language": "en"
}