Award

SU132(26) UCAS Media Exhibitions and Digital Media

SWANSEA UNIVERSITY

This public procurement record has 1 release in its history.

Award

13 Feb 2026 at 16:07

UK5 - Transparency Notice
Summary of the contracting process

Swansea University, located in Swansea, United Kingdom, has completed a procurement process titled "SU132(26) UCAS Media Exhibitions and Digital Media." This contract pertains to student recruitment services via exhibitions and digital media activities such as email marketing and display advertising, and falls within the higher education services industry. The process reached the award stage with UCAS Media Ltd as the sole supplier, due to its exclusive management of undergraduate university application data. The contract period will commence on 2nd March 2026 and conclude on 28th February 2030, with a gross contract value of £1,800,000. The rationale for direct award lies in UCAS Media Ltd’s unique ability to meet the University’s requirements, operating under a light-touch procurement regime, with the final signature date scheduled for 27th February 2026.

This tender presents substantial opportunities for businesses specialising in digital media and exhibition services, particularly those with experience in the education sector. Firms with capabilities in targeted digital media and email marketing stand poised to collaborate with UCAS Media Ltd, potentially exploring sub-contracting or partnership opportunities. Given UCAS Media Ltd's monopolistic position in managing undergraduate application data, only businesses intending to work alongside UCAS can effectively engage with this procurement project. The contract supports growth by leveraging targeted advertising expertise to enhance student recruitment, thereby benefiting entities involved in higher education services and related digital media ventures.

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Notice Information

Notice Title

SU132(26) UCAS Media Exhibitions and Digital Media

Notice Description

Provision of student recruitment services through a combination of exhibitions and targeted digital media activity, including email marketing and display advertising. The stated contract amount is a maximum call off value.

Procurement Information

UCAS Media ltd is the sole custodian of the data required to support this activity, as it exclusively manages all UK undergraduate university applications. No other organisation holds the official applicant data or possesses the capability to deliver the proposed service. As a result, UCAS Media Ltd is the only provider able to meet the University's requirements for this work.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06544a
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/013590-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK5 - Transparency Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Direct award
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

80 - Education and training services

CPV Codes

80300000 - Higher education services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£1,500,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
13 Feb 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
13 Feb 20261 weeks ago
Contract Period
2 Mar 2026 - 28 Feb 2030 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SWANSEA UNIVERSITY
Contact Name
Rhian Nurse
Contact Email
r.nurse@swansea.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
SWANSEA
Postcode
SA2 8PP
Post Town
Swansea
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL43 Swansea
Delivery Location
Not specified
Local Authority
Swansea
Electoral Ward
Sketty
Westminster Constituency
Swansea West

Supplier Information

Number of Suppliers
1
Supplier Name

UCAS MEDIA

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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