Award

SU132(26) UCAS Exhibitions and Digital Media

SWANSEA UNIVERSITY

This public procurement record has 2 releases in its history.

Award

13 Feb 2026 at 16:19

UK6 - Contract Award Notice
Award

13 Feb 2026 at 16:07

UK5 - Transparency Notice
Summary of the contracting process

Swansea University has awarded a contract titled "SU132(26) UCAS Exhibitions and Digital Media" to UCAS Media Ltd, focusing on student recruitment services through exhibitions and targeted digital media activities, including email marketing and display advertising. This direct award contract, valued at £1,500,000 excluding VAT, falls under the services category and is regulated by Welsh devolved regulations. The procurement method was chosen due to UCAS Media Ltd being the exclusive custodian of necessary applicant data for undergraduate applications across the UK. The contract commences on 1 March 2026 and will end on 28 February 2030, covering all regions within the United Kingdom.

This comprehensive recruitment service contract offers substantial opportunities for businesses involved in higher education services, particularly those specialising in marketing and digital media solutions. Firms with expertise in managing large-scale exhibitions and digital communication strategies may find collaboration prospects with UCAS Media Ltd, benefiting from increased exposure and potential long-term partnerships. Additionally, the exclusivity of rights associated with UCAS Media's data underscores the importance of businesses that can innovate within existing constraints, giving rise to potential for growth through specialised service offerings.

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Notice Information

Notice Title

SU132(26) UCAS Exhibitions and Digital Media

Notice Description

Provision of student recruitment services through a combination of exhibitions and targeted digital media activity, including email marketing and display advertising. The specified contract amount is a maximum call off value

Procurement Information

UCAS Media ltd is the sole custodian of the data required to support this activity, as it exclusively manages all UK undergraduate university applications. No other organisation holds the official applicant data or possesses the capability to deliver the proposed service. As a result, UCAS Media Ltd is the only provider able to meet the University's requirements for this work.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06544d
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/013600-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Direct award
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

80 - Education and training services

CPV Codes

80300000 - Higher education services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£1,500,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
13 Feb 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
13 Feb 20261 weeks ago
Contract Period
1 Mar 2026 - 28 Feb 2030 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SWANSEA UNIVERSITY
Contact Name
Rhian Nurse
Contact Email
r.nurse@swansea.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
SWANSEA
Postcode
SA2 8PP
Post Town
Swansea
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL43 Swansea
Delivery Location
Not specified
Local Authority
Swansea
Electoral Ward
Sketty
Westminster Constituency
Swansea West

Supplier Information

Number of Suppliers
1
Supplier Name

UCAS MEDIA

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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