Award

Smoking Cessation Radio Advertising Campaign

NHS HUMBER AND NORTH YORKSHIRE INTEGRATED CARE BOARD

This public procurement record has 1 release in its history.

Award

20 Feb 2026 at 13:57

Summary of the contracting process

The NHS Humber and North Yorkshire Integrated Care Board has completed a procurement process for a Smoking Cessation Radio Advertising Campaign, to be conducted in Yorkshire and Humber. This campaign will run from April to May 2026 and includes creative production for adverts. The procurement method was direct and executed without competition, as it fell below the threshold. The contract was awarded to Global Media Group Services Limited, a large supplier based in London. The contract was signed on 8th January 2026, and the total gross value amounts to £36,958.94, with services classified under advertising campaign services. The procurement stage concluded with both the award and the contract marked as active.

This tender presents significant opportunities for businesses specialising in media, advertising, and creative content production, particularly those that can operate within the advertising campaign services sector. The contract emphasizes radio advertising, indicating opportunities for companies with expertise in producing and managing broadcast media campaigns. While the procurement process used was direct, meaning it was not competitively tendered, businesses with capabilities in creative production and regional advertising strategies for public health initiatives will find their skills well-suited to similar future opportunities within the public sector. Furthermore, partnerships or collaborations with suppliers like Global Media Group could be beneficial for expanding into the healthcare and prevention advertising industry.

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Notice Title

Smoking Cessation Radio Advertising Campaign

Notice Description

Smoking Cessation Radio advertising campaign for Yorkshire and Humber from April 2026 - May 2026 including creative production for adverts.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-065955
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/015707-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£30,799 Under £100K

Notice Dates

Publication Date
20 Feb 20262 days ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
8 Jan 20261 months ago
Contract Period
5 Apr 2026 - 29 May 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
NHS HUMBER AND NORTH YORKSHIRE INTEGRATED CARE BOARD
Contact Name
Not specified
Contact Email
hnyicb.procurement@nhs.net
Contact Phone
Not specified

Buyer Location

Locality
EAST RIDING OF YORKSHIRE
Postcode
HU10 6DT
Post Town
Hull
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE1 East Yorkshire and Northern Lincolnshire
Small Region (ITL 3)
TLE12 East Riding of Yorkshire
Delivery Location
Not specified

Local Authority
East Riding of Yorkshire
Electoral Ward
Willerby and Kirk Ella
Westminster Constituency
Kingston upon Hull West and Haltemprice

Supplier Information

Number of Suppliers
1
Supplier Name

GLOBAL MEDIA GROUP SERVICES

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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