This public procurement record has 4 releases in its history.

Award

10 Aug 2026 at 09:55

Award

06 Aug 2026 at 07:05

Award

10 Jun 2026 at 11:57

Tender

31 Mar 2026 at 15:05

Summary of the contracting process

The British Council has completed a public procurement process for their "EU_1041 - Framework for influencers and UGC content creation" initiative, based in London, United Kingdom. The process, conducted via an open competitive flexible procedure, aimed to establish a framework agreement for services within the advertising and marketing sector, specifically focusing on content creation agencies and influencer representation. The framework, with a total estimated value of approximately £1.8 million, commenced on 1st July 2026 and is set to run until 31st July 2028, extendable up to eight years, with framework reopening every two years. The procurement was executed under the legal basis 2023/54 of UK legislation and successfully reached the award stage as of August 2026, involving several suppliers from across Europe.

This opportunity offers significant growth potential for businesses specializing in user-generated content and influencer marketing. The framework's structure allows agencies of varying scales, from SMEs to larger enterprises, to bid, fostering a diverse and competitive environment. By participating, businesses can enhance their presence and expand their client base in the UK market, particularly those skilled in creative marketing strategies and digital engagement. The straightforward procurement method encourages a competitive edge while providing long-term stability through the framework's renewal option, making it an attractive opportunity for marketing service providers seeking to bolster their service offerings through international collaborations.

How relevant is this notice?

Notice Title

EU_1041 - Framework for influencers and UGC content creation

Notice Description

This is a procurement for a framework of UGC content creation agencies and influencer rep

Lot Information

Lot 1

Renewal: up to 8 years framework, reopening every 2

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0679cf
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/075601-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Competitive flexible procedure
Tender Suitability
Not specified
Awardee Scale
Large, SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
£1,600,000 £1M-£10M
Lots Value
£1,600,000 £1M-£10M
Awards Value
£200,000 £100K-£500K
Contracts Value
£25,000 Under £100K

Notice Dates

Publication Date
10 Aug 20263 days ago
Submission Deadline
1 May 2026Expired
Future Notice Date
Not specified
Award Date
10 Jun 20262 months ago
Contract Period
1 Jul 2026 - 31 Jul 2028 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
BRITISH COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
E20 1JQ
Post Town
East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI41 Hackney and Newham
Delivery Location
Not specified

Local Authority
Newham
Electoral Ward
Stratford Olympic Park
Westminster Constituency
Stratford and Bow

Supplier Information

Number of Suppliers
7
Supplier Names

ADDCLICK

CREATOR MARKETING

LETS BE INFLUENCED

ONLYTHEJUICE CONSULTING

SHOWUP

THE BACKSTORY LAB

TIKTOKUJ.CZ

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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