Award

Allen Carr - Stop Smoking Services

NORFOLK COUNTY COUNCIL

This public procurement record has 1 release in its history.

Award

28 Apr 2026 at 11:29

Summary of the contracting process

The procurement process for the "Allen Carr - Stop Smoking Services" contract has been completed, with Norfolk County Council leading the initiative. The award, valued at £659,400, focuses on providing health services, specifically stop smoking assistance, across regions UKH15, UKH16, and UKH17, encompassing Norfolk. This contract is under the award stage, having been concluded with Allen Carr's Easyway (ACE) as a direct award without prior competition. The service set to commence on 1 May 2026, spans three years and integrates multiple smoking cessation approaches to ensure comprehensive support for individuals. The procurement was executed through the Health Care Services Provider Selection Regime, employing Direct Award Process A, recognising the uniqueness of the Allen Carr programme which holds the intellectual property rights for the NICE-endorsed intervention.

This contract offers significant opportunities for business growth in the health services sector, particularly for organisations specialising in non-pharmacological behavioural interventions. Due to its focus on collaborative systems and tailored interventions, businesses able to provide comprehensive, evidence-based, and accessible smoking cessation services will find this contract aligns well with their offerings. Companies looking to expand into the Norfolk region and contribute to local public health priorities, including reducing smoking-related morbidity and mortality, will benefit from participating in similar tenders. Furthermore, the emphasis on accessibility and quality underscores the potential for innovative service delivery models and community engagement approaches, providing leverage for businesses committed to enhancing public health outcomes through strategic collaborations.

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Notice Title

Allen Carr - Stop Smoking Services

Notice Description

Stop Smoking Services for Norfolk. Contract to provide support to people to quit smoking. The service will operate within a collaborative system, working closely with specialist, hospital, and community-based stop smoking services to ensure seamless support and continuity of care. Integration across services will enable effective triage and tailored interventions for individuals, ensuring no one falls through the gaps. While the service itself is drug-free and does not provide pharmacotherapy, it will refer individuals seeking such support to appropriate alternative providers. Similarly, in the absence of formal guidance on quitting vaping, the service will signpost individuals to local or national resources and remain responsive to emerging evidence or policy changes. Guided by principles of accessibility, equity, and quality, the service will adopt a Making Every Contact Count (MECC) approach, promote healthy lifestyles, and consider the broader household context in its engagement. It will also actively support the Norfolk Tobacco Control and Vaping Alliance to strengthen the county's tobacco control efforts.

Lot Information

Lot 1

This is an award notice under the Health Care Services ( Provider Selection Regime) Regulations 2023 under Direct Award Process A. Contract is for 3 years. Start date 1 May 2026. Smoking remains one of the most significant modifiable risk factors for morbidity and mortality. Local commissioning priorities emphasise the provision of evidence-based, accessible, and diversified stop-smoking interventions, including non-pharmacological options for individuals who may not wish to use or do not respond to medication-based treatments. To ensure best practice and alignment with national guidance, the service specification requires a NICE-endorsed behavioural (CBT-type) intervention capable of supporting a wide range of smokers, including those less likely to engage with traditional pharmacotherapy-dominated pathways. Additional information: This is an award notice under the Health Care Services ( Provider Selection Regime) Regulations 2023 under Direct Award Process A. Direct Award Process A was used as Allen Carr Easyway is the only NICE approved programme and Allen Carr holds the intellectual property rights.

Procurement Information

This is a direct award under Direct Award Process A under the Health Care Services( Provider Selection Regime) Regulations 2023.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-068ca0
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/038517-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

85 - Health and social work services


CPV Codes

85100000 - Health services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£659,400 £500K-£1M

Notice Dates

Publication Date
28 Apr 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
26 Apr 20261 weeks ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
NORFOLK COUNTY COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
NORWICH
Postcode
NR1 2DH
Post Town
Norwich
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH5 Norfolk
Small Region (ITL 3)
TLH51 Norwich and East Norfolk
Delivery Location
TLH15 Norwich and East Norfolk, TLH16 North and West Norfolk, TLH17 Breckland and South Norfolk

Local Authority
Norwich
Electoral Ward
Lakenham
Westminster Constituency
Norwich South

Supplier Information

Number of Suppliers
1
Supplier Name

ALLEN CARR'S EASYWAY (ACE

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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