Award

C0158 - Athlete & Team Engagement - Glasgow Commonwealth Games 2026 & European Athletics Championships Birmingham 2026

THE NATIONAL LOTTERY COMMUNITY FUND

This public procurement record has 1 release in its history.

Award

22 May 2026 at 15:41

Summary of the contracting process

The National Lottery Community Fund is overseeing a procurement process titled "C0158 - Athlete & Team Engagement," which pertains to the Glasgow Commonwealth Games 2026 and the European Athletics Championships in Birmingham 2026. This contract focuses on public relations and media engagement services, highlighting the benefits of National Lottery funding. The procurement is classified under services in the public relations sector and involves a direct procurement method executed below threshold without competition. The award was completed and signed with the supplier, BEAT MEDIA GROUP LIMITED, on 28th April 2026, with services being delivered across the United Kingdom from 1st May 2026 to 30th September 2026. The contracting authority operates from Birmingham, West Midlands.

This tender presents an opportunity for businesses specialising in public relations and media content creation, particularly those experienced in sports event coverage and storytelling through various media channels. Suitable for creative agencies and media groups with the capability to engage athletes and produce compelling content, it offers a platform to showcase and expand expertise in audience engagement strategies. Businesses that focus on amplifying the visibility of sports events and effectively utilising National Lottery sponsorship can leverage this occasion to build long-term relationships with national sports teams and event organisers.

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Notice Title

C0158 - Athlete & Team Engagement - Glasgow Commonwealth Games 2026 & European Athletics Championships Birmingham 2026

Notice Description

Contract for the delivery of the athlete and team engagement component of Glasgow 2026 Commonwealth Games (23 July - 2 August 2026) and the European Athletics Championships in Birmingham (10-16 August). * Athlete engagement and unique access to athletes, teams and venues for social media content creation for Team England, Scotland, Wales and Northern Ireland * Media training for communications teams/team leaders/ CEOs & chairs across all home nations to ensure acknowledgement of National Lottery funding is front of mind during all media opportunities * Content syndication to relevant local and national media across the UK * End-to-end content production, amplification and syndication strategy for the XXIII Commonwealth Games, Glasgow and the European Championships storytelling of how National Lottery funding has benefited teams, athletes and sports.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06a22f
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/048248-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£166,000 £100K-£500K

Notice Dates

Publication Date
22 May 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
27 Apr 20261 months ago
Contract Period
30 Apr 2026 - 30 Sep 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
THE NATIONAL LOTTERY COMMUNITY FUND
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B15 1TR
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
Not specified

Local Authority
Birmingham
Electoral Ward
Edgbaston
Westminster Constituency
Birmingham Edgbaston

Supplier Information

Number of Suppliers
1
Supplier Name

BEAT MEDIA GROUP

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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