Planning

Media Strategy, Planning and Buying

DEPARTMENT FOR BUSINESS & TRADE

This public procurement record has 1 release in its history.

Planning

04 Jun 2026 at 14:05

Summary of the contracting process

The Department for Business & Trade has released a planned procurement notice for the provision of Media Strategy, Planning and Buying services. This tender encompasses the development of a marketing operating system alongside paid, owned, and earned planning, both internationally and domestically. Classified as a service contract, it falls under the categories of Motion Picture and Video Services, as well as Radio and Television Services, and is set to take place within the United Kingdom. The procurement process is currently in the planning stage, with the contract period anticipated to begin on 14th June 2026 and extend up to 13th June 2029, with a potential renewal extending to 13th June 2030. The total estimated value of the contract is £97 million, with a gross amount of £80 million in GBP.

This tender presents a substantial business opportunity, particularly for companies specialising in media strategy, marketing systems, and broadcasting services. Firms with capabilities in delivering integrated media solutions that cover both local and international markets would find this opportunity particularly aligned with their services. The substantial contract value suggests significant business growth potential for the awarded supplier, providing a stable, long-term engagement to develop and implement strategic media solutions for a central government entity. Companies experienced in handling large-scale, innovative marketing projects are well-suited to compete in this tender, positioning themselves for strategic partnerships with the Department for Business & Trade.

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How relevant is this notice?

Notice Title

Media Strategy, Planning and Buying

Notice Description

Provision of Media Strategy, Planning and Buying services. This also includes the provision of a marketing operating system alongside paid, owned and earned planning (including international and domestic capability)

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06adb8
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/052901-2026
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
UK1 - Pipeline Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

92 - Recreational, cultural and sporting services


CPV Codes

92100000 - Motion picture and video services

92200000 - Radio and television services

Notice Value(s)

Tender Value
£80,000,000 £10M-£100M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
4 Jun 2026Today
Submission Deadline
Not specified
Future Notice Date
5 Jun 20261 day to go
Award Date
Not specified
Contract Period
13 Jun 2026 - 13 Jun 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT FOR BUSINESS & TRADE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1A 2DY
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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