This public procurement record has 1 release in its history.

Award

07 Jul 2026 at 08:59

Summary of the contracting process

The procurement process for the "EAST SUFFOLK DESTINATION BRAND POSITIONING REVIEW AND MARKETING STRATEGY DEVELOPMENT" has been completed by East Suffolk Council, a sub-central public authority in the UK. The tender, initiated through a limited competition procurement method, involved a strategic marketing and destination branding programme aimed at defining a unified destination brand for East Suffolk. The project comprises multiple lots, including Destination Positioning Analysis and Strategic Insight. The contract was awarded to BOARDROOM CONSULTING LLP, with the contract signed on 8th April 2026, and scheduled to be active until 31st December 2026, with potential renewal based on performance. The total contract value stands at £39,060, exclusive of VAT.

This tender presents significant opportunities for businesses specialising in marketing services, particularly those with expertise in market research and strategic brand positioning in the tourism sector. Small and medium-sized enterprises (SMEs) like BOARDROOM CONSULTING LLP are well-suited to leverage such opportunities, as the project requires in-depth assessments of brand identity and customer engagement strategies in alignment with industry standards. Businesses capable of offering innovative marketing solutions and strategic insights on tourism can find substantial growth opportunities through participation in similar public procurement processes.

How relevant is this notice?

Notice Title

EAST SUFFOLK DESTINATION BRAND POSITIONING REVIEW AND MARKETING STRATEGY DEVELOPMENT Lot 1, 3 and 4

Notice Description

A Deed of Obligation (DoO) has been agreed as part of the planning (DCO) process for SZC, to mitigate potential impacts associated with the construction of the power station, whilst ensuring legacy benefits for local communities for decades to come. This includes a PS12m Tourism Fund to mitigate potential impacts on the local visitor economy. The DoO establishes a Tourism Working Group which must approve the annual Tourism Fund Implementation Plan in order to enable investment via the Tourism Fund and then review the ongoing effectiveness of the spend. The 2025 Implementation plan was agreed 21st March 2025. East Suffolk Council invites quotations for services to support the delivery of a strategic marketing and destination branding programme. Destination Brand and Positioning Review To review the current destination positioning and brand identity for East Suffolk, with a view to defining a strong, unified, and distinctive destination brand. This will include an assessment of existing visitor facing materials and platforms, with particular attention to simplifying and clarifying the customer journey and messaging - a priority identified in recent industry workshops and audits. This should look to be a 'shared identity project', creating a unifying brand framework that can be flexible in use by all partners. Lot 1 : Destination Positioning Analysis and Strategic Insight Lot 2 : Suffolk -Wide Strategic Tourism Marketing Plan Lot 4: Implementation action plan and KPIs

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06c4d2
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/063460-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Below threshold - limited competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£39,060 Under £100K

Notice Dates

Publication Date
7 Jul 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
7 Apr 20263 months ago
Contract Period
7 Apr 2026 - 31 Dec 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
EAST SUFFOLK COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WOODBRIDGE
Postcode
IP12 1RT
Post Town
Ipswich
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH6 Suffolk
Small Region (ITL 3)
TLH63 East Suffolk
Delivery Location
Not specified

Local Authority
East Suffolk
Electoral Ward
Melton
Westminster Constituency
Suffolk Coastal

Supplier Information

Number of Suppliers
1
Supplier Name

BOARDROOM CONSULTING

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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