This public procurement record has 1 release in its history.

Award

20 Jul 2026 at 15:01

Summary of the contracting process

Greater Manchester Combined Authority procured advertising services to support the launch of its food waste capture increase campaign. The scope covered both out-of-home advertising, such as outdoor media, and digital advertising designed to promote the campaign and encourage greater food waste capture. This is a communications and marketing requirement rather than a supply, construction or operational waste-collection contract. The buying organisation is Greater Manchester Combined Authority, based in Manchester. Delivery is identified across the United Kingdom, so relevant work could involve campaign planning, media buying, creative placement and digital activity with national reach, although the buyer is a sub-central public authority serving Greater Manchester. The requirement was arranged as a single completed lot and was procured as a service.

The procurement has been completed and awarded following a below-threshold limited competition using a three-quote process under the PA23 Regulations and the authority’s constitution. One supplier was selected: ONE AGENCY MEDIA LIMITED. The contract was signed on 29 June 2026, with an award date of 1 July 2026, and runs from 1 July 2026 to 31 August 2026. Its value is £35,000 excluding VAT and £42,000 including VAT. The contract is active. The award covers the advertising and marketing services for the food waste capture increase campaign, including the out-of-home and digital activity described in the requirement. The procurement used one lot, which is complete, and the awarded supplier is a Manchester-based SME.

This award provides a clear reference point for agencies competing for similar public-sector behaviour-change campaigns for Greater Manchester Combined Authority. Credible competitors would need to combine out-of-home media expertise with digital advertising capability, understanding how to plan and deliver an integrated campaign rather than offering only one channel. Experience of launching public information or environmental campaigns would be relevant, particularly where messaging must reach a broad audience and support measurable changes in behaviour around food waste. Suppliers should also be able to manage a short, focused campaign for a public authority, coordinate media activity across the United Kingdom and explain how their approach will reach the intended audience. The completed three-quote route indicates that a suitably established agency should be ready to respond concisely to a limited competition.

How relevant is this notice?

Notice Information

Notice Title

GMCA 2068 Advertising - Food Waste Capture Increase

Notice Description

Advertising to support the launch of the food waste capture increase campaign, includes out of home and digital advertising. Route to Market = 3 quote process in line with the PA23 Regulations and Constitution.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06cf04
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/068322-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Below threshold - limited competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£35,000 Under £100K

Notice Dates

Publication Date
20 Jul 20262 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Jul 2026 - 31 Aug 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Greater Manchester Combined Authority
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
MANCHESTER
Postcode
M1 6EU
Postcode Area
Manchester
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD3 Greater Manchester
Small Region (ITL 3)
TLD33 Manchester
Delivery Location
Not specified

Local Authority
Manchester
Electoral Ward
Deansgate
Westminster Constituency
Manchester Central

Supplier Information

Number of Suppliers
1
Supplier Name

One Agency Media Limited

Further Information

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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