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The Provision of Media and Marketing for HSE

Health & Safety Executive

This public procurement record has 2 releases in its history.

TenderCancellation

04 Sep 2026 at 12:21

UK12 - Procurement Termination Notice
Award

28 Jul 2026 at 14:44

UK6 - Contract Award Notice
Summary of the contracting process

The Health and Safety Executive procured nationwide media and marketing services across England, Scotland and Wales. The requirement covers media strategy, media planning and media buying, together with provision of a marketing operating system for planning. The work is intended to support HSE’s marketing activity across the United Kingdom, including advertising and marketing services and radio and television services. HSE is a central government public authority based in Liverpool. The procurement was arranged through the Government Commercial Agency’s Media and Creative Services framework, so it is relevant to agencies and media specialists able to provide integrated strategic, planning, buying and marketing-operations support for a national public-sector client.

The procurement has completed through a selective award under a framework, without a competitive call-off. One lot was awarded to WAVEMAKER LIMITED on 2 June 2026. The award value was £2,000,000 excluding VAT, or £2,400,000 including VAT. The contract period was 1 August 2026 to 31 July 2029, with renewal permitted up to 14 June 2030, the framework lot end date. A contract signature milestone was due on 31 July 2026. The recorded contract was cancelled on 4 September 2026. The award itself is recorded as active, but the cancellation means the signed contract did not proceed or has since ceased. Evaluation was conducted through the framework award route rather than an open competition.

For competitors, this procurement demonstrates HSE’s demand for a substantial, integrated media and marketing capability rather than a single advertising placement or isolated creative commission. Credible suppliers would need to combine media strategy, planning and buying with a marketing operating system that supports planning and delivery. The national scope points to the need for broad UK market knowledge, coordinated campaigns across multiple regions and the operational capacity to manage advertising, radio and television activity for a central government organisation. Experience delivering structured public-sector or similarly complex accounts through a framework route would be commercially relevant, as would the ability to provide both senior strategic advice and reliable day-to-day media operations at scale.

How relevant is this notice?

Notice Information

Notice Title

The Provision of Media and Marketing for HSE

Notice Description

HSE are looking to contract with a supplier who provides media strategy, planning and buying, including provision of a marketing operating system planning. HSE have utilised the Government Commercial Agency's Media and Creative Services framework (RM6364) for this contract.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06d566
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/083864-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK12 - Procurement Termination Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Award under framework
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

92 - Recreational, cultural and sporting services

CPV Codes

79340000 - Advertising and marketing services

92200000 - Radio and television services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£2,000,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
4 Sep 20261 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
2 Jun 20264 months ago
Contract Period
1 Aug 2026 - 31 Jul 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Cancelled

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Health & Safety Executive
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LIVERPOOL
Postcode
L20 7HS
Postcode Area
Liverpool
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD73 Sefton
Delivery Location
Not specified
Local Authority
Sefton
Electoral Ward
Linacre
Westminster Constituency
Bootle

Supplier Information

Number of Suppliers
1
Supplier Name

WAVEMAKER LIMITED

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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