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Staff Recruitment Advertising Services

Coventry University

This public procurement record has 1 release in its history.

Award

25 Aug 2026 at 16:14

Award Notice
Summary of the contracting process

Coventry University procured staff recruitment advertising services, classified as recruitment services (CPV 79600000). The requirement is to support the University Group’s staff recruitment by providing proactive strategic and tactical media buying. The supplier is expected to work with the University’s central People team, including Talent Acquisition, as well as procurement and other university departments. The service complements the university’s core recruitment activities rather than replacing them. Delivery is across the United Kingdom. This is a service requirement for an organisation in the education sector, suited to providers that plan and purchase recruitment advertising media and can coordinate activity across a large, multi-department university group.

The procurement has completed and an award was made to Penna PLC. The contract is active and was signed on 19 May 2026. Its value is £150,000. The process used a limited award procedure without prior publication of a call for competition, because the contract was being extended under an existing agreement to maintain continuity of service. The procurement involved a framework agreement and was covered by the Government Procurement Agreement. The single lot is recorded as cancelled, while the award and contract are recorded as active. Price was the stated award criterion. One bid was recorded for the lot, and an option was included to extend the arrangement to 31 December 2027 subject to review.

This award demonstrates established demand from Coventry University for specialist recruitment advertising and media buying to support staff hiring across the United Kingdom. A credible future competitor would need to combine recruitment-sector advertising expertise with strategic planning and tactical purchasing across relevant media channels. The work calls for a proactive service that can complement an internal recruitment function, translate hiring needs into effective advertising activity and coordinate delivery with Talent Acquisition, procurement and other university departments. Suppliers should therefore be able to manage a structured relationship with a large education organisation, provide clear commercial control over media buying and support recruitment activity across multiple university functions.

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Notice Information

Notice Title

Staff Recruitment Advertising Services

Notice Description

Coventry University is seeking to appoint a suitably qualified staff Recruitment Advertising Services Supplier to support the recruitment of Staff. The Appointed bidder will be expected to work with the University Central People team ( Talent Acquisition). Procurement and other department of the university Group to Provide a Proactive strategic and tactical media buying Services to complement the University's core recruitment activities.

Lot Information

Lot 1

Coventry University is seeking to appoint a suitably qualified staff Recruitment Advertising Services Supplier to support the recruitment of Staff. The Appointed bidder will be expected to work with the University Central People team ( Talent Acquisition). Procurement and other department of the university Group to Provide a Proactive strategic and tactical media buying Services to complement the University's core recruitment activities.

Options: Option to extend to 31 December 2027 subject to review.

Procurement Information

The contract is being extended under the provisions of the existing agreement and applicable procurement legislation. The modification is required to maintain continuity of service and does not constitute a new procurement requirement. This notice is published to provide transparency regarding the contract change

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06ebd7
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/080978-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79600000 - Recruitment services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£150,000 £100K-£500K

Notice Dates

Publication Date
25 Aug 2026Yesterday
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
19 May 20263 months ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Coventry University
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
COVENTRY
Postcode
CV1 5FB
Postcode Area
Coventry
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG33 Coventry
Delivery Location
Not specified
Local Authority
Coventry
Electoral Ward
St Michael's
Westminster Constituency
Coventry South

Supplier Information

Number of Suppliers
1
Supplier Name

Penna PLC.

Further Information

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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