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Digital Analytics Services

BFI

This public procurement record has 1 release in its history.

Tender

14 Sep 2026 at 13:31

UK4 - Tender Notice
Summary of the contracting process

The British Film Institute (BFI) is seeking a supplier for digital analytics services supporting its use of Google Analytics and associated tools. The work covers the BFI’s digital products and current analytics set-up, as described in its requirements. These products support a broad film and moving-image portfolio, including lottery funding, the UK national film and television archive, BFI Southbank and BFI IMAX cinemas, the BFI London Film Festival, BFI Flare, BFI Player and Sight and Sound magazine. The services are classified as IT, systems and technical consultancy, data processing and data management services. Delivery is across the United Kingdom. This is a single service requirement for an organisation operating nationally across cultural, archive, cinema, publishing and video-on-demand activities.

The procurement has reached tender: the BFI invited offers through a below-threshold open competition. It is a single-lot requirement. Potential suppliers could submit enquiries until 1 October 2026 at 12:00, and responses were due by 8 October 2026 at 12:00. The initial contract period is 11 January 2027 to 10 January 2029, with an option to extend for a further two years, up to 10 January 2031. The estimated tender value is £70,000 excluding VAT and £84,000 including VAT. Evaluation is weighted 80% quality and 20% price. Responses are submitted electronically through the BFI’s In-Tend e-tendering portal. The procurement is for services and is below the relevant threshold.

This opportunity suits digital analytics and data consultancy suppliers able to support Google Analytics and related tools in a complex, multi-channel organisation. Relevant capability includes configuring, managing and improving analytics arrangements; analysing digital data; providing data-processing and data-management services; and advising on systems and technical requirements. Experience across websites, video-on-demand platforms, online publishing, ticketing or other public-facing digital products would be relevant to the BFI’s portfolio, including BFI Player, cinemas, festivals, the archive and Sight and Sound. Suppliers should be able to deliver sustained support across several digital products and work with an organisation whose activities span national cultural services, funding, broadcasting-related content and audience-facing platforms. The quality weighting makes the proposed delivery approach particularly important.

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Notice Information

Notice Title

Digital Analytics Services

Notice Description

The BFI requires a Supplier to deliver Digital Analytics Services. The BFI is a charity funded by the Department for Culture, Media and Sport. We are the UK's lead organisation for film and moving image. Our portfolio of activities includes: * Lottery funding for film development, production and distribution * The UK's national archive of film and television * BFI Southbank and BFI IMAX cinemas, and BFI London Film Festival and BFI Flare: London LGBTIQ Film Festival * BFI Player video-on-demand service * Sight and Sound magazine We are seeking support in our use of Google Analytics and associated tools. The scope of digital products and our current set-up is outlined in the Services Specification - Outline of Requirements section of the ITT document.

Lot Information

Lot 1

Renewal: The contract has an option to extend for a further 2 years after the initial term.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06f926
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/086872-2026
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
UK4 - Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Below threshold - open competition
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support

CPV Codes

72000000 - IT services: consulting, software development, Internet and support

72220000 - Systems and technical consultancy services

72240000 - Systems analysis and programming services

72300000 - Data services

72310000 - Data-processing services

72322000 - Data management services

Notice Value(s)

Tender Value
£70,000 Under £100K
Lots Value
£70,000 Under £100K
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
14 Sep 2026Yesterday
Submission Deadline
8 Oct 20263 weeks to go
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
11 Jan 2027 - 10 Jan 2029 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
BFI
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
W1T 1LN
Postcode Area
West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
TLI London
Local Authority
Camden
Electoral Ward
Bloomsbury
Westminster Constituency
Holborn and St Pancras

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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