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University of South Wales Social Media Management: China

University of South Wales

This public procurement record has 1 release in its history.

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29 Sep 2026 at 14:25

UK7 - Contract Details Notice
Summary of the contracting process

The University of South Wales bought social media management services focused on China. The requirement is described as a two-year service, with advertising services identified as the contracted activity. The buying organisation is the University of South Wales, based in Pontypridd, Wales. The published delivery location is the United Kingdom; no more specific delivery place is stated. The work is therefore relevant to agencies and service providers able to manage social media activity for a university in relation to China, including planning and delivering advertising-related services. The contract covers one lot and names PingPong Digital as the appointed provider.

The procurement is complete and has been awarded to PingPong Digital through a direct award below the applicable threshold, without competition. The contract was signed on 14 September 2026 and runs from 29 September 2026 to 30 August 2028. Its value is £33,628 excluding VAT and £40,353.60 including VAT. The award is active and the contract is active. The procurement was evaluated as a non-competitive direct award; no further evaluation basis or supplier eligibility requirements are stated. There was one lot, covering the China-focused social media management service, and it is complete. The award record does not give a separate award date or additional award value.

For suppliers that did not win, this contract demonstrates the University of South Wales’s demand for China-focused social media management, including advertising services, on a contained, single-lot basis. A credible competitor for a similar requirement would need to show it can manage social media activity for a UK university with a China focus and deliver relevant advertising services. Experience in reaching audiences in China and an operational capability to manage the relevant platforms would be commercially pertinent to this scope, although the procurement does not state specific platform, language, accreditation, staffing or performance requirements. The selected supplier was PingPong Digital, a large business. The route used was a below-threshold direct award without competition, so this outcome does not establish an open competitive evaluation or particular award criteria.

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Notice Information

Notice Title

University of South Wales Social Media Management: China

Notice Description

2 year contract for University of South Wales Social Media Management: China

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-077c9c
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/091929-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79341000 - Advertising services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£33,628 Under £100K

Notice Dates

Publication Date
29 Sep 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
29 Sep 2026 - 30 Aug 2028 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
University of South Wales
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
PONTYPRIDD
Postcode
CF37 1DL
Postcode Area
Cardiff
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL5 South East Wales
Small Region (ITL 3)
TLL51 Central Valleys and Bridgend
Delivery Location
Not specified
Local Authority
Rhondda Cynon Taf
Electoral Ward
Treforest
Westminster Constituency
Pontypridd

Supplier Information

Number of Suppliers
1
Supplier Name

PingPong Digital

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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