Award

MEDIA PLANNING & BUYING FOR WELSH PRODUCE BRAND

PUFFIN PRODUCE LIMITED

This public procurement record has 2 releases in its history.

Award

01 Dec 2022 at 14:59

S2W Notice - Website Contract Award Notice
Tender

03 Nov 2022 at 14:44

S2W Notice - Website Invitation to Tender Notice
Summary of the contracting process

The procurement process for the contract titled "MEDIA PLANNING & BUYING FOR WELSH PRODUCE BRAND" is led by Puffin Produce Limited, based in Haverfordwest, and the contract has been awarded to Ubiquity. The procurement falls under the services category with a focus on advertising and marketing services. The procurement stage was at the award stage, with the contract being signed on 24th November 2022.

This tender presents an opportunity for businesses specializing in advertising and marketing services to enhance brand awareness and sales for a fresh produce brand in targeted UK cities. Businesses adept at innovative consumer targeting platforms and experienced in delivering successful campaigns, particularly in urban areas, would be well-suited to compete for this contract. The successful bidder is expected to collaborate with various campaign elements, including PR and social media, to achieve the objectives outlined by Puffin Produce Limited.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Start Free Trial Book a Demo
All Features Pricing

Notice Information

Notice Title

MEDIA PLANNING & BUYING FOR WELSH PRODUCE BRAND

Notice Description

Description of the goods or services required:This fresh produce brand is looking to grow brand awareness and sales in targeted areas of the UK. A successful, integrated campaign will be crucial in reaching these targets.Objectives:To raise brand awareness in targeted UK cities and to see sales uplift in targeted areas.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-126243
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=126243
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
S2W Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
1 Dec 20223 years ago
Submission Deadline
18 Nov 2022Expired
Future Notice Date
Not specified
Award Date
24 Nov 20223 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Not Specified
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
PUFFIN PRODUCE LIMITED
Contact Name
Matthew Thomas
Contact Email
matthew.thomas@puffinproduce.com
Contact Phone
+44 1437766716

Buyer Location

Locality
HAVERFORDWEST
Postcode
SA62 4BS
Post Town
Swansea
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL42 South West Wales
Delivery Location
Not specified
Local Authority
Pembrokeshire
Electoral Ward
Rudbaxton and Spittal
Westminster Constituency
Mid and South Pembrokeshire

Supplier Information

Number of Suppliers
1
Supplier Name

UBIQUITY

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-kuma6s-126243-2022-12-01T14:59:23Z",
    "date": "2022-12-01T14:59:23Z",
    "ocid": "ocds-kuma6s-126243",
    "initiationType": "tender",
    "parties": [
        {
            "id": "org-87",
            "name": "Puffin Produce Limited",
            "address": {
                "streetAddress": "Woodlands Site, Withybush,",
                "locality": "Haverfordwest",
                "postalCode": "SA62 4BS"
            },
            "contactPoint": {
                "name": "Matthew Thomas",
                "email": "matthew.thomas@puffinproduce.com",
                "telephone": "+44 1437766716",
                "faxNumber": "+44 1437767319",
                "url": "http://www.puffinproduce.com"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "org-129",
            "name": "Puffin Produce Limited",
            "address": {
                "streetAddress": "Woodlands Site, Withybush,",
                "locality": "Haverfordwest",
                "postalCode": "SA62 4BS"
            },
            "contactPoint": {
                "name": "Matthew Thomas",
                "email": "matthew.thomas@puffinproduce.com",
                "telephone": "+44 1437766716",
                "faxNumber": "+44 1437767319",
                "url": "http://www.puffinproduce.com"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "org-130",
            "name": "Ubiquity",
            "address": {
                "streetAddress": "S4c, Parc Ty Glas, , Llanishen,",
                "locality": "Cardiff",
                "postalCode": "CF145DU"
            },
            "contactPoint": {
                "url": "https://www"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "name": "Puffin Produce Limited",
        "id": "org-129"
    },
    "tender": {
        "id": "ocds-kuma6s-126243-tender-127139",
        "title": "MEDIA PLANNING & BUYING FOR WELSH PRODUCE BRAND",
        "description": "Description of the goods or services required:This fresh produce brand is looking to grow brand awareness and sales in targeted areas of the UK. A successful, integrated campaign will be crucial in reaching these targets.Objectives:To raise brand awareness in targeted UK cities and to see sales uplift in targeted areas.",
        "procurementMethod": "open",
        "mainProcurementCategory": "services",
        "tenderPeriod": {
            "endDate": "2022-11-18T12:00:00Z"
        },
        "eligibilityCriteria": "Minimum standards and qualification required:1. Proven experience working with food and drink brands and SMEs2. Expertise in digital targeting across a wide range of communication channels3. Expertise delivering London specific campaigns4. Experienced in using innovative consumer targeting platforms.5. Agencies must demonstrate how they would apportion the given media budget in their proposal6. Proven reliability in delivering successful campaigns 7. Experienced team with strength in depth8. High value for money",
        "awardPeriod": {
            "endDate": "2022-11-25T00:00:00Z"
        },
        "documents": [
            {
                "id": "ocds-kuma6s-126243-document-126243-NOV417160-1",
                "title": "Scope and value of tender",
                "url": "https://www.sell2wales.gov.wales/Notice/Download/DocumentDownload.aspx?id=NOV417160&idx=1",
                "datePublished": "2022-11-04T09:21:16Z",
                "dateModified": "2022-11-04T09:21:16Z",
                "format": "application/pdf"
            }
        ],
        "additionalClassifications": [
            {
                "id": "79340000",
                "description": "Advertising and marketing services",
                "scheme": "CPV"
            },
            {
                "id": "79342000",
                "description": "Marketing services",
                "scheme": "CPV"
            },
            {
                "id": "79342100",
                "description": "Direct marketing services",
                "scheme": "CPV"
            }
        ]
    },
    "noticetype": "S2W Notice - Website Contract Award Notice",
    "awards": [
        {
            "id": "ocds-kuma6s-126243-award-127139-93",
            "suppliers": [
                {
                    "id": "org-130",
                    "name": "Ubiquity"
                }
            ],
            "items": [
                {
                    "id": "ocds-kuma6s-126243-awarditem-127139-93"
                }
            ]
        }
    ],
    "contracts": [
        {
            "id": "ocds-kuma6s-126243-award-127139-93",
            "awardID": "ocds-kuma6s-126243-award-127139-93",
            "status": "active",
            "dateSigned": "2022-11-24T00:00:00Z"
        }
    ],
    "bids": {
        "statistics": [
            {
                "id": "ocds-kuma6s-126243-bidsstatistic-127139-93",
                "measure": "bids",
                "value": 4
            }
        ]
    }
}