Award

Media Buying

SCOTTISH GOVERNMENT

This public procurement record has 1 release in its history.

Summary of the contracting process

The Scottish Government has completed a tender process for "Media Buying," involving the advertising and marketing services sector. The procurement was conducted through an open procedure, allowing for a broad range of suppliers to participate. The contract, worth £2,254,362, was awarded to Carat, based in Edinburgh, following a single bid received for the project. Key details include that the contract was signed on 1st September 2015, and the services are to be delivered within the UK.

This tender offers significant opportunities for businesses in advertising and marketing services, particularly those with experience in media buying and strategic communications. Companies of varying sizes, especially those with capabilities in public sector campaigns and a strong understanding of the Scottish market, may find this an advantageous area to explore for growth. Competitors should be adept in delivering innovative marketing strategies to fulfil the requirements set forth by the Scottish Government.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Media Buying

Notice Description

Advertising and Marketing Services

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000578235
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAR349118
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
PCS Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£2,254,362 £1M-£10M

Notice Dates

Publication Date
21 Mar 20196 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
1 Sep 201510 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
SCOTTISH GOVERNMENT
Contact Name
Colin Anderson
Contact Email
colin.anderson@gov.scot
Contact Phone
+44 1312445182

Buyer Location

Locality
EDINBURGH
Postcode
EH6 6QQ
Post Town
Edinburgh
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
TLM Scotland

Local Authority
City of Edinburgh
Electoral Ward
Leith
Westminster Constituency
Edinburgh North and Leith

Supplier Information

Number of Suppliers
1
Supplier Name

CARAT

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-r6ebe6-0000578235-2019-03-21T00:00:00Z",
    "date": "2019-03-21T00:00:00Z",
    "ocid": "ocds-r6ebe6-0000578235",
    "initiationType": "tender",
    "parties": [
        {
            "id": "org-20",
            "name": "Scottish Government",
            "identifier": {
                "legalName": "Scottish Government"
            },
            "address": {
                "streetAddress": "Victoria Quay, Leith",
                "locality": "Edinburgh",
                "region": "UKM",
                "postalCode": "EH6 6QQ"
            },
            "contactPoint": {
                "name": "Colin Anderson",
                "email": "colin.anderson@gov.scot",
                "telephone": "+44 1312445182",
                "url": "http://"
            },
            "roles": [
                "buyer",
                "centralPurchasingBody",
                "reviewBody",
                "mediationBody",
                "reviewContactPoint"
            ],
            "details": {
                "classifications": [
                    {
                        "id": "Ministry or any other national or federal authority, including their regional or local subdivisions",
                        "scheme": "TED_CA_TYPE"
                    },
                    {
                        "id": "01",
                        "description": "General public services",
                        "scheme": "COFOG"
                    },
                    {
                        "id": "06",
                        "description": "Housing and community amenities",
                        "scheme": "COFOG"
                    },
                    {
                        "id": "National or federal agency/office",
                        "scheme": "TED_CA_TYPE"
                    },
                    {
                        "id": "Body governed by public law",
                        "scheme": "TED_CA_TYPE"
                    },
                    {
                        "id": "04",
                        "description": "Economic affairs",
                        "scheme": "COFOG"
                    }
                ],
                "url": "http://www.scotland.gov.uk"
            }
        },
        {
            "id": "org-154",
            "name": "Carat",
            "identifier": {
                "legalName": "Carat"
            },
            "address": {
                "streetAddress": "4th Floor, Capital House, 2 Festival Square",
                "locality": "Edinburgh",
                "region": "UKM",
                "postalCode": "EH3 9SU"
            },
            "contactPoint": {
                "telephone": "+44 7507877059"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "scale": "large",
                "url": "http://"
            }
        }
    ],
    "buyer": {
        "name": "Scottish Government",
        "id": "org-20"
    },
    "tender": {
        "id": "ocds-r6ebe6-0000578235",
        "title": "Media Buying",
        "description": "Advertising and Marketing Services",
        "status": "complete",
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "UKM"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "MAR349118",
                "documentType": "awardNotice",
                "title": "Media Buying",
                "description": "Advertising and Marketing Services",
                "url": "https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAR349118",
                "format": "text/html"
            }
        ],
        "lots": [
            {
                "id": "1",
                "description": "Advertising and Marketing Services",
                "status": "complete",
                "hasOptions": false
            }
        ],
        "coveredBy": [
            "GPA"
        ],
        "classification": {
            "id": "79340000",
            "scheme": "CPV"
        }
    },
    "awards": [
        {
            "id": "ocds-r6ebe6-0000578235-1",
            "suppliers": [
                {
                    "id": "org-154",
                    "name": "Carat"
                }
            ],
            "relatedLots": [
                "1"
            ]
        }
    ],
    "contracts": [
        {
            "id": "ocds-r6ebe6-0000578235-1",
            "awardID": "ocds-r6ebe6-0000578235-1",
            "status": "active",
            "value": {
                "amount": 2254362,
                "currency": "GBP"
            },
            "dateSigned": "2015-09-01T00:00:00Z"
        }
    ],
    "language": "EN",
    "description": "Award against framework: Media Buying (SC Ref:578235)",
    "bids": {
        "statistics": [
            {
                "id": "254",
                "measure": "bids",
                "value": 1,
                "relatedLot": "1"
            }
        ]
    },
    "links": [
        {
            "rel": "canonical",
            "href": "https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000578235"
        }
    ],
    "noticetype": "PCS Notice - Website Contract Award Notice"
}