Award

Promoting Orkney - Social Media and Website Management

ORKNEY ISLANDS COUNCIL

This public procurement record has 2 releases in its history.

Summary of the contracting process

The Orkney Islands Council is conducting a tender for the contract titled "Promoting Orkney - Social Media and Website Management." This initiative falls under the services industry category and aims to enhance digital engagement to promote Orkney, particularly in tourism, education, and residency. The procurement process, which follows an open procedure, is currently in the award stage, with a contract value of £28,000 and a signing date of 24th June 2019. Vendors were invited to submit their proposals by 25th April 2019, and all submissions were to be delivered electronically to the Council's offices situated in Kirkwall, UK.

This tender presents a significant opportunity for businesses specialising in digital marketing, social media management, and content creation. Companies equipped to generate engaging digital content, including photography and copywriting, will be well-positioned to compete for this contract. The project aims to not only enhance Orkney's online presence but also support local sectors in increasing their reach and visibility. Businesses that can demonstrate expertise in promoting regional assets and services through effective digital channels will have an advantageous standing in this procurement process.

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Notice Title

Promoting Orkney - Social Media and Website Management

Notice Description

This contract involves the use of social media websites to increase awareness of Orkney and what it has to offer to encourage people to visit, study, work or live in Orkney. This will consist of posting on social media web pages owned by the contractor and third-party contributors to engage with followers.

Lot Information

Lot 1

This contract is one element of an 8-month project to fulfil an increasing requirement for digital media and content to promote the latest iteration of orkney.com to the benefit of Orkney's key sectors - tourism, food & drink, creative industries and energy - while also encouraging people to move to Orkney to live, work or study. This 'talent attraction' element of the activity has been recognised as being of particular importance. The market for Orkney's products and services is worldwide and increasing Orkney's digital presence is the most cost-effective way to spread Orkney's message across the globe. The project will feed new and developing social media channels and support the next stage development of orkney.com, which since December 2019, has been the main source of online content for Orkney, combining the previously separate orkney.com and visitorkney.com. The project will create locally generated digital content by way of photography, film footage and copywriting, which will be used in webpages, blogs, newsletters and regular communication with an ever-expanding database of potential customers who are interested in Orkney. All sectors are agreed that digital marketing is essential to maintain and protect Orkney's reputation for quality as well as being a cost-effective channel to attract new people and business. All sectors require increased access to high quality and locally generated digital content to populate their industry websites and social media activity. This project will provide resource to equitably cover all areas of Orkney including the islands.

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000580082
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV371755
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
PCS Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support


CPV Codes

72417000 - Internet domain names

Notice Value(s)

Tender Value
£28,000 Under £100K
Lots Value
£28,000 Under £100K
Awards Value
Not specified
Contracts Value
£27,800 Under £100K

Notice Dates

Publication Date
12 Nov 20196 years ago
Submission Deadline
25 Apr 2019Expired
Future Notice Date
Not specified
Award Date
24 Jun 20196 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
ORKNEY ISLANDS COUNCIL
Contact Name
Denise Link
Contact Email
denise.link@orkney.gov.uk, procurement@orkney.gov.uk
Contact Phone
+44 01856873535

Buyer Location

Locality
KIRKWALL
Postcode
KW15 1NY
Post Town
Kirkwall
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM2 Highlands and Islands
Small Region (ITL 3)
TLM20 Highlands and Islands
Delivery Location
TLM65 Orkney Islands

Local Authority
Orkney Islands
Electoral Ward
Kirkwall East
Westminster Constituency
Orkney and Shetland

Supplier Information

Number of Suppliers
1
Supplier Name

START POINT MEDIA

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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