Planning

The Provision of Digital Marketing Services

CITY OF GLASGOW COLLEGE

This public procurement record has 1 release in its history.

Planning

12 Jan 2023 at 00:00

Summary of the contracting process

The City of Glasgow College is planning a procurement process for the provision of digital marketing services. The college, located in Glasgow, UK, is seeking a contractor to manage various digital marketing activities including advertising campaigns, social media marketing, SEO/SEM, and analytics. The tender, identified as CS/CoGC/22/33, is currently in the planning stage with a future notice date of 31st March 2023. This opportunity falls under the services category with a contract value of £400,000 in GBP.

This tender by City of Glasgow College presents an opportunity for businesses experienced in digital marketing services to compete for a significant contract. Companies specialising in advertising, social media, SEO/SEM, and analytics would be well-suited to bid for this opportunity. The procurement process aims to select a contractor who can effectively plan, deliver, and evaluate digital marketing activities for the college, enhancing business growth prospects for successful bidders.

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Notice Title

The Provision of Digital Marketing Services

Notice Description

The appointment of a suitably experienced contractor to provide the following digital marketing services: Advertising campaign strategy and delivery PCP/Google AdWords Campaigns Social Media Marketing Re-Marketing Display Advertising Campaigns Campaign performance reporting SEO/SEM Web/Google Display Advertising Campaigns E-mail Marketing Analytics SMS confirmations / reminders The contractor will be required to provide services covering the planning, project delivery and evaluation of digital marketing activity.

Lot Information

Lot 1

The appointment of a suitably experienced contractor to provide the following digital marketing services: Advertising campaign strategy and delivery PCP/Google AdWords Campaigns Social Media Marketing Re-Marketing Display Advertising Campaigns Campaign performance reporting SEO/SEM Web/Google Display Advertising Campaigns E-mail Marketing Analytics SMS confirmations / reminders The contractor will be required to provide services covering the planning, project delivery and evaluation of digital marketing activity.

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000718946
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN468440
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
OJEU - F1 - Prior Information Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£400,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
12 Jan 20233 years ago
Submission Deadline
Not specified
Future Notice Date
31 Mar 2023Expired
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
CITY OF GLASGOW COLLEGE
Contact Name
Not specified
Contact Email
danielle.gough@cityofglasgowcollege.ac.uk
Contact Phone
+44 1413755316

Buyer Location

Locality
GLASGOW
Postcode
G4 0RF
Post Town
Glasgow
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM3 West Central Scotland
Small Region (ITL 3)
TLM32 Glasgow City
Delivery Location
TLM82 Glasgow City

Local Authority
Glasgow City
Electoral Ward
Anderston/City/Yorkhill
Westminster Constituency
Glasgow North East

Further Information

Notice Documents

  • https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN468440
    The Provision of Digital Marketing Services - The appointment of a suitably experienced contractor to provide the following digital marketing services: Advertising campaign strategy and delivery PCP/Google AdWords Campaigns Social Media Marketing Re-Marketing Display Advertising Campaigns Campaign performance reporting SEO/SEM Web/Google Display Advertising Campaigns E-mail Marketing Analytics SMS confirmations / reminders The contractor will be required to provide services covering the planning, project delivery and evaluation of digital marketing activity.

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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