Award

VSEH25001 - Social Media China

VISITSCOTLAND

This public procurement record has 2 releases in its history.

Award

23 Dec 2025 at 00:00

OJEU - F3 - Contract Award Notice
Tender

27 Mar 2025 at 00:00

OJEU - F2 - Contract Notice
Summary of the contracting process

VisitScotland, headquartered in Edinburgh, is seeking a qualified vendor for the provision of Social Media Representation in China under the tender ID VSEH25001. This procurement, categorised under 'services' within the tourism industry, is an open procedure currently in the tender stage. Interested businesses should note the key deadline for electronic submissions is 2nd May 2025, 12:00 PM. The contract is valued at £405,000 GBP and will be managed primarily through electronic means, such as submissions and payments, aligning with the Global Procurement Agreement (GPA) standards.

This tender presents a significant opportunity for businesses specialising in international social media strategies, especially those with capabilities and experience in the Chinese market. Companies able to offer innovative, high-impact social media solutions that can enhance VisitScotland’s representation in China will find this contract particularly beneficial for growth and exposure. Suitable candidates will likely be digital marketing agencies with a robust understanding of tourism promotion, social media dynamics in China, and the ability to navigate international digital landscapes. This contract offers a stable engagement due to its potential for renewal subject to demand, making it a promising opportunity for long-term business growth.

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Notice Information

Notice Title

VSEH25001 - Social Media China

Notice Description

VisitScotland is seeking to appoint a suitably qualified vendor for the provision of Social Media Representation in China.

Lot Information

Lot 1

VisitScotland is seeking to appoint a suitably qualified agency for the provision of Social Media Representation in China.

Renewal: Renewal subject to ongoing demand of services

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000794618
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=DEC546287
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
OJEU - F3 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£405,000 £100K-£500K
Lots Value
£405,000 £100K-£500K
Awards Value
Not specified
Contracts Value
£401,400 £100K-£500K

Notice Dates

Publication Date
23 Dec 20252 months ago
Submission Deadline
2 May 2025Expired
Future Notice Date
Not specified
Award Date
11 Aug 20256 months ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
VISITSCOTLAND
Contact Name
Billy Hislop
Contact Email
billy.hislop@visitscotland.com, kirsty.strowes@visitscotland.com
Contact Phone
+44 1314722222

Buyer Location

Locality
EDINBURGH
Postcode
EH8 8BG
Post Town
Edinburgh
Country
Scotland
Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
Not specified
Local Authority
City of Edinburgh
Electoral Ward
City Centre
Westminster Constituency
Edinburgh East and Musselburgh

Supplier Information

Number of Suppliers
1
Supplier Name

DRAGON TRAIL INTERNATIONAL

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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