Design Support

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-r6ebe6-0000796027-2025-04-10T00:00:00Z",
    "date": "2025-04-10T00:00:00Z",
    "ocid": "ocds-r6ebe6-0000796027",
    "initiationType": "tender",
    "parties": [
        {
            "id": "org-115",
            "name": "CalMac Ferries Limited",
            "identifier": {
                "legalName": "CalMac Ferries Limited"
            },
            "address": {
                "streetAddress": "Ferry Terminal",
                "locality": "Gourock",
                "region": "UKM",
                "postalCode": "PA19 1QP"
            },
            "contactPoint": {
                "name": "Alison Ure",
                "email": "alison.ure@calmac.co.uk",
                "telephone": "+44 1475650243",
                "url": "https://www.publictendersscotland.publiccontractsscotland.gov.uk"
            },
            "roles": [
                "buyer",
                "centralPurchasingBody"
            ],
            "details": {
                "classifications": [
                    {
                        "id": "Body governed by public law",
                        "scheme": "TED_CA_TYPE"
                    },
                    {
                        "id": "Ferry Operator",
                        "scheme": "COFOG"
                    }
                ],
                "url": "http://www.calmac.co.uk"
            }
        },
        {
            "id": "org-116",
            "name": "Greenock Sherriff Court",
            "identifier": {
                "legalName": "Greenock Sherriff Court"
            },
            "address": {
                "streetAddress": "Sheriff Court House 1 Nelson Street",
                "locality": "Greenock",
                "postalCode": "PA15 1TR"
            },
            "contactPoint": {
                "email": "greenock@scotcourts.gov.uk",
                "telephone": "+44 1475787073",
                "url": "http://"
            },
            "roles": [
                "reviewBody",
                "mediationBody",
                "reviewContactPoint"
            ]
        }
    ],
    "buyer": {
        "name": "CalMac Ferries Limited",
        "id": "org-115"
    },
    "tender": {
        "id": "CSCO25-624",
        "title": "Design Support",
        "description": "CalMac Ferries Ltd (CFL) is seeking to award a contract to a creative agency that will support the shape, development and management of inspiring multichannel content that can be tailored to relevant targets and used over a number of years. The first project of this partnership will involve the strategic direction and creation of Island Guides for all the island destinations on our ferry network. These guides should be informative, visually engaging, and accessible across all relevant customer touchpoints.",
        "status": "active",
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "id": "22314000",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "Online & Gourock or any other location of west coast of Scotland."
                },
                "deliveryAddresses": [
                    {
                        "region": "UKM8"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "value": {
            "amount": 175000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "mainProcurementCategory": "services",
        "submissionMethod": [
            "electronicSubmission"
        ],
        "submissionMethodDetails": "https://www.publictendersscotland.publiccontractsscotland.gov.uk",
        "tenderPeriod": {
            "endDate": "2025-05-12T12:00:00Z"
        },
        "awardPeriod": {
            "startDate": "2025-05-12T12:00:00Z"
        },
        "documents": [
            {
                "id": "APR528162",
                "documentType": "contractNotice",
                "title": "Design Support",
                "description": "CalMac Ferries Ltd (CFL) is seeking to award a contract to a creative agency that will support the shape, development and management of inspiring multichannel content that can be tailored to relevant targets and used over a number of years. The first project of this partnership will involve the strategic direction and creation of Island Guides for all the island destinations on our ferry network. These guides should be informative, visually engaging, and accessible across all relevant customer touchpoints.",
                "url": "https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=APR528162",
                "format": "text/html"
            },
            {
                "id": "technical",
                "documentType": "technicalSelectionCriteria"
            }
        ],
        "lots": [
            {
                "id": "1",
                "description": "Caledonian MacBrayne requires a partner with proven experience in creating, activating and managing successful, targeted design across owned and earned channels that positively impacts revenue growth, brand reputation and brand knowledge. The partner must be able to provide the following: - Inspiring multichannel content that is adaptable and has longevity - Content that has the flexibility to adapt to partnership messages and themes - A suite of useable assets that can be tailored to relevant targets - Partnership working with an inhouse team and key third parties - social media, Media Buyer, Brand Team, Insight, etc. The partner will be required to work on a variety of projects throughout the year for assets used across the website, social media, paid media and more, however exact projects are yet to be determined",
                "status": "active",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 360
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Option to extend for a further 2 x 12 months."
                }
            }
        ],
        "bidOpening": {
            "date": "2025-05-12T12:00:00Z"
        },
        "communication": {
            "atypicalToolUrl": "https://www.publictendersscotland.publiccontractsscotland.gov.uk"
        },
        "contractTerms": {
            "hasElectronicPayment": true,
            "hasElectronicOrdering": true,
            "electronicInvoicingPolicy": "allowed"
        },
        "coveredBy": [
            "GPA"
        ],
        "selectionCriteria": {
            "criteria": [
                {
                    "type": "economic",
                    "description": "The Bidder should provide its \"general\" and \"specific\" yearly turnover for the previous three (3) years. The bidder should confirm they already have or can commit to obtain, prior to the commencement of the contract, the levels of insurance cover indicated below: Professional Risk Indemnity: 5,000,000 GBP Employer's (Compulsory) Liability: 5,000,000 GBP"
                }
            ]
        },
        "submissionTerms": {
            "languages": [
                "en"
            ],
            "bidValidityPeriod": {
                "durationInDays": 180
            }
        },
        "classification": {
            "id": "79000000",
            "scheme": "CPV"
        },
        "hasRecurrence": false
    },
    "language": "EN",
    "description": "Please note it is a MANDATORY requirement to have previous experience in delivering similar work to CFL's requirements. Minimum number of relevant examples: Minimum of one (1) Please provide details of successful implementations of multichannel design projects within the last five years, covering as a minimum: - Creation of targeted design assets to be activated across owned and earned channels. - Development of adaptable, long-lasting content that aligns with brand strategy. - Collaboration with in-house teams and third parties, including social media, media buyers, and brand teams. - Delivery of engaging, visually appealing materials that support revenue growth and brand awareness. Please note that if you have no previous experience in delivering a similar project to Caledonian MacBrayne's requirements, your bid will be rejected. The following Parts have been removed for SPD (Qualification): Part 2A Lots Part 4B Financial Averages (General & Specifics) Part 4B Financial Ratios Part 4C Works; Technicians and Technical Bodies; Qualifications; Equipment; Products; Quality Control; Part 4D Environmental Management Standards Part 4E Global Part 5 Reduction of the Numbers of Qualified Candidates The buyer is using PCS-Tender to conduct this ITT exercise. The Project code is 29009. For more information see: http://www.publiccontractsscotland.gov.uk/info/InfoCentre.aspx?ID=2343 (SC Ref:796027)",
    "links": [
        {
            "rel": "canonical",
            "href": "https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000796027"
        }
    ],
    "noticetype": "PCS Notice - Website Contract Notice"
}