Tender

PR Services in North America: Business to Business PR Focus

VISITSCOTLAND

This public procurement record has 1 release in its history.

Tender

15 Sep 2025 at 00:00

Summary of the contracting process

VisitScotland, based in Edinburgh, has initiated a tender process titled "PR Services in North America: Business to Business PR Focus" under the industry category of Marketing/Tourism. The tender is in the active stage, with an open procedure as the procurement method, and is focused on securing a full-service Public Relations agency with specialised expertise in the business travel sector. The services will encompass a range of PR activities across the United States and Canada in alignment with VisitScotland’s global brand strategy. The submission period for tenders ends on 17 October 2025, with the contract award starting on the same date. The total contract value is estimated at £209,796, and communication will be conducted electronically through the Public Contracts Scotland website.

This tender presents significant opportunities for PR agencies with experience in the business travel sector and those seeking to expand their operations in North America. It provides an avenue for growth by allowing the agency to associate with a prominent public body, thereby enhancing credibility and industry presence. Agencies well-versed in both PR strategies and the dynamics of the North American market are ideally suited to compete for this contract. With provisions for renewable extensions up to two additional years, the contract offers potential for long-term collaboration and business development.

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Notice Title

PR Services in North America: Business to Business PR Focus

Notice Description

VisitScotland is looking to contract a full-service Public Relations agency with specialised expertise in the Business travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland's global brand strategy.

Lot Information

Lot 1

VisitScotland is looking to contract a full-service Public Relations agency with specialised expertise in the Business travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland's global brand strategy.

Renewal: up to 2 x 12- month extensions

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000810237
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=SEP539228
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
OJEU - F2 - Contract Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
£209,796 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
15 Sep 20255 months ago
Submission Deadline
17 Oct 2025Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
September 2028

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
VISITSCOTLAND
Contact Name
Chloe Ritchie
Contact Email
chloe.ritchie@visitscotland.com
Contact Phone
+44 1314722222

Buyer Location

Locality
EDINBURGH
Postcode
EH8 8BG
Post Town
Edinburgh
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
Not specified

Local Authority
City of Edinburgh
Electoral Ward
City Centre
Westminster Constituency
Edinburgh East and Musselburgh

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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