Award

ITT284 Appointment of Creative Agency for Recruitment Creative Campaign - AWARD

UNIVERSITY OF NORTHAMPTON E-TENDERING

This public procurement record has 2 releases in its history.

AwardUpdate

25 Oct 2021 at 15:15

Award

25 Oct 2021 at 15:14

Summary of the contracting process

The University of Northampton e-Tendering is seeking to contract a Creative Agency for a Recruitment Creative Campaign, titled "ITT284 Appointment of Creative Agency for Recruitment Creative Campaign". This procurement falls under the specialty design services category and is situated in Northamptonshire, East Midlands, United Kingdom. The contract is set for a duration of 48 months, commencing from 16 August 2021, with an optional extension of 18 months at the university's discretion. The total contract value is £400,000, and the procurement method utilised is a selective (restricted procedure). The tender period closed on 28 May 2021.

This opportunity presents significant prospects for growth, particularly for businesses specialising in creative design and marketing services. Companies that can provide innovative advertising solutions and manage campaigns effectively across multiple channels would be well-positioned to compete. The focus on enhancing the university’s recruitment strategy across three cycles (2023, 2024, and 2025) highlights the potential for consistent engagement and visibility in the education sector, making it a favourable venture for creative firms looking to expand their portfolio in the public sector.

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Notice Title

ITT284 Appointment of Creative Agency for Recruitment Creative Campaign - AWARD

Notice Description

The University of Northampton is looking to contract a Creative Agency to create a 60 month creative strategy and campaign across three recruitment cycles 2023, 2024 and 2025 that promotes and raises awareness and increase year on year applications to the University of Northampton across multiple touchpoints which will include creative advertising assets across various channels, prospectus, and assets throughout the recruitment cycle to include print, media and event materials. The produced materials will need to core drive visitors to the University website where they can register to visit for a campus open day, find out more about courses, the university campus, the town of Northampton and the benefits and opportunities of studying with us. Contract value PS400,000. The contract shall be for a period of 48 months (August 2021 - 31 August 2025) with the possibility entirely at the University's discretion for up an 18 month extension at a value of PS100,000.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-00044e7d-8435-46c6-86ce-5f1aa34dfcf0
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/94350ae8-545d-44e5-b1c9-05284e2302f9
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79930000 - Specialty design services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£400,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
25 Oct 20214 years ago
Submission Deadline
28 May 2021Expired
Future Notice Date
Not specified
Award Date
15 Aug 20214 years ago
Contract Period
15 Aug 2021 - 15 Aug 2025 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF NORTHAMPTON E-TENDERING
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
NORTHAMPTONSHIRE
Postcode
NN1 5PH
Post Town
Northampton
Country
England

Major Region (ITL 1)
TLF East Midlands (England)
Basic Region (ITL 2)
TLF2 Leicestershire, Rutland and Northamptonshire
Small Region (ITL 3)
TLF24 West Northamptonshire
Delivery Location
TLF East Midlands (England)

Local Authority
West Northamptonshire
Electoral Ward
Delapre and Rushmere
Westminster Constituency
Northampton South

Supplier Information

Number of Suppliers
1
Supplier Name

DAUGHTER

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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