Award

The Supply of CRM Software and Configuration Services to Support the Transformation of Student Acquisition

THE UNIVERSITY OF BIRMINGHAM

This public procurement record has 1 release in its history.

Award

05 Jul 2022 at 12:55

Summary of the contracting process

The University of Birmingham is seeking suppliers for the project titled "The Supply of CRM Software and Configuration Services to Support the Transformation of Student Acquisition". This procurement falls under the IT services category and aims to enhance the university's student acquisition process through a modern CRM solution. The procurement stage is currently at the award phase, with a contract value of £4,500,000. The contract period starts from 27th April 2022 and will run until 26th April 2026. The tender period for submissions ended on 28th January 2022, and the successful supplier is expected to provide configuration services to create an efficient system for managing student attraction and admissions activities. The project is located in Birmingham, England.

This tender presents an excellent opportunity for businesses, particularly those specialising in software development and IT services, to engage in a significant contract that supports educational technology. Firms capable of providing comprehensive CRM solutions, marketing automation, and stakeholder engagement tools would be well-suited to compete for future opportunities with the University of Birmingham. As the university anticipates ongoing collaboration with the successful supplier, this could lead to extended partnerships and further service expansions, making it a promising venture for small and medium-sized enterprises (SMEs) aiming to grow in the educational sector.

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Notice Title

The Supply of CRM Software and Configuration Services to Support the Transformation of Student Acquisition

Notice Description

The University of Birmingham invites tenders for supply of Customer Relationship Management (CRM) software and associated configuration services to support the transformation of the student acquisition process and experience. The solution will replace several tools and technology used to support student attraction, application, and conversion activities across the entire education portfolio. At the heart of our ambition lies a desire to take full advantage of the latest marketing and process automation opportunities available within a modern CRM solution while also providing our staff and prospective students an efficient and effective user experience. Key areas of activity included within the scope of requirements include marketing, campaigns, events, stakeholder engagement, enquiry management, application processing and admissions. It is envisaged that the University will create an internal product team to work alongside the successful supplier to rollout and continually iterate upon an initial configuration of a solution that has the potential to become an institution wide CRM platform. We would therefore welcome the opportunity for potential suppliers to engage with us to refine these requirements through competitive dialogue.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-01a65552-fbed-45f5-902d-1e1191bcd8f7
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/ed3e3041-7031-4bc5-add0-70e28908ea46
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Competitive dialogue (above threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

72 - IT services: consulting, software development, Internet and support


CPV Codes

48000000 - Software package and information systems

72000000 - IT services: consulting, software development, Internet and support

Notice Value(s)

Tender Value
£4,500,000 £1M-£10M
Lots Value
Not specified
Awards Value
£4,500,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
5 Jul 20223 years ago
Submission Deadline
28 Jan 2022Expired
Future Notice Date
Not specified
Award Date
29 Jun 20223 years ago
Contract Period
26 Apr 2022 - 26 Apr 2026 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE UNIVERSITY OF BIRMINGHAM
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B15 2TT
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
Not specified

Local Authority
Birmingham
Electoral Ward
Edgbaston
Westminster Constituency
Birmingham Edgbaston

Supplier Information

Number of Suppliers
1
Supplier Name

CRIMSON

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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