Award

007/2019E Student Recruitment - Media Buying Services - AWARD

HE PORTAL

This public procurement record has 1 release in its history.

Award

04 Jul 2019 at 15:09

Summary of the contracting process

The procurement process involves the University (HE Portal) seeking a provider for media buying services to support their student recruitment campaigns. The contract, titled "007/2019E Student Recruitment - Media Buying Services," is categorised under business services, specifically within advertising and marketing services. The tender, which has reached the award stage, was conducted through an open procurement method and had a tender period that ended on 2nd April 2019. The contract runs from 24th June 2019 until 9th June 2020, with a total estimated value of £4.3 million based in Bristol, United Kingdom.

This tender presents significant opportunities for businesses specialising in media strategy, advertising consultancy, and marketing management services. Companies with a strong digital focus and experience in developing comprehensive media plans and campaigns would be particularly well-suited to compete. Additionally, firms that can demonstrate innovative media strategies that effectively promote university services and engage potential students are likely to align well with the University's objectives for growth and visibility in both domestic and international markets.

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Notice Title

007/2019E Student Recruitment - Media Buying Services - AWARD

Notice Description

The University is going out to tender for a provider of media buying services to support student recruitment campaign activity. Services include media strategy, domestic (and potentially international) media planning and buying including digital, bought media and out of home, campaign planning and optimisation, account management, reporting and other media deliverables. The media Agency will be required to deliver a robust media strategy for the next 4 years to deliver our student number targets, brand health and market growth objectives for the longer term. In Scope: -Media strategy, planning and buying - online and offline, including out of home. -Advertising campaign planning and management -Campaign optimisation -Account management -Reporting -Media partnerships and training -Copywriting and creative services as an option -UK and international markets The media Agency will be required to deliver a robust media strategy for the next 2 years, with the option to extend to a further period of two years subject to satisfactory contract performance and business needs of the University. The media strategy will deliver our student number targets, brand awareness and longer term market growth objectives. The Media Agency must have proven expertise in delivering a media strategy and associated media plans that are innovative and digitally focused, delivering compelling content across all channels to tell the story of the University, it's students, graduates, staff and partnerships. The Media Agency will be transparent on trading and commercial structures, efficient in financial management and reconciliation.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-025b6b06-768d-46be-8993-85abc4b198a9
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/2ff2f0ff-7aba-4166-a8d2-679b82b768ed
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

22 - Printed matter and related products

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

22000000 - Printed matter and related products

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

79340000 - Advertising and marketing services

79341100 - Advertising consultancy services

79341400 - Advertising campaign services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£4,300,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
4 Jul 20196 years ago
Submission Deadline
2 Apr 2019Expired
Future Notice Date
Not specified
Award Date
10 Jun 20196 years ago
Contract Period
23 Jun 2019 - 9 Jun 2020 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
HE PORTAL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
AVON
Postcode
BS16 1QY
Post Town
Bristol
Country
England

Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK5 West of England
Small Region (ITL 3)
TLK52 Bath & North East Somerset and South Gloucestershire
Delivery Location
TLK South West (England)

Local Authority
South Gloucestershire
Electoral Ward
Stoke Park & Cheswick
Westminster Constituency
Filton and Bradley Stoke

Supplier Information

Number of Suppliers
1
Supplier Name

SMRS

Further Information

Notice Documents

Notice URLs

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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