Award

Behavioural Audit of Online Services

OFCOM

This public procurement record has 1 release in its history.

Award

10 Oct 2024 at 13:22

Summary of the contracting process

OFCOM has awarded a contract for the "Behavioural Audit of Online Services" to The Behavioural Insights Team. This project, classified under market research services, involves designing, running, analysing, and reporting on a behavioural audit. The audit aims to explore online user journeys to understand how design elements impact user behaviours and potential risks, particularly concerning online harms. The procurement method employed was a mini competition. The project's contract period starts on 1st October 2024 and ends on 31st May 2025, with the contract value set at £137,238. The key dates include the tender period ending on 16th August 2024 and the award published on 10th October 2024.

This tender offers significant opportunities for businesses specialising in behavioural research and market analysis, particularly those adept at evaluating user interactions with digital platforms. Companies with expertise in online safety, user experience design, and impact assessment will find this contract particularly relevant. SMEs and VCSEs (Voluntary, Community and Social Enterprises) are noted as suitable to bid, making it an excellent prospect for smaller enterprises looking to establish or expand their footprint in the public sector market. The project's outcome will require a detailed understanding of online behaviours and the ability to offer insights that can drive safer and more user-friendly digital environments.

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Notice Title

Behavioural Audit of Online Services

Notice Description

Design, run, analyse and report results of a behavioural audit*. This will explore and analyse online user journeys (adult & children) to better understand how the design, features and functionalities may impact the risks of harms online. * Systematically mapping online design practices and evaluating their potential impact on user behaviour and outcomes.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/e7ae2cdd-50b2-455c-87d1-251730625fe5
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Other - Mini Competition
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£137,238 £100K-£500K
Lots Value
Not specified
Awards Value
£137,328 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
10 Oct 20241 years ago
Submission Deadline
16 Aug 2024Expired
Future Notice Date
Not specified
Award Date
29 Sep 20241 years ago
Contract Period
30 Sep 2024 - 31 May 2025 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
OFCOM
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SE1 9HA
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLI London

Local Authority
Southwark
Electoral Ward
Borough & Bankside
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

THE BEHAVIOURAL INSIGHTS TEAM

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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