Tender

Marketing - Collaborative Apprenticeships Programme

CALDERDALE COLLEGE

This public procurement record has 1 release in its history.

Tender

31 Jan 2022 at 13:35

Tender Notice
Summary of the contracting process

The procurement process is initiated by Calderdale College, which is seeking to engage a marketing and communications supplier for its "Marketing - Collaborative Apprenticeships Programme". This tender falls under the services category, specifically classified as marketing services, and is located in the Yorkshire and the Humber region of the United Kingdom. The procurement is currently in the Tender stage and applications must be submitted by 10:00 on 14 February 2022. The contract period is set to commence on 14 March 2022 and run until 30 June 2023. This open procurement follows an open procedure and is part funded by the European Social Fund as part of the wider European Structural and Investment Funds Growth Programme 2014-2020.

This tender presents significant opportunities for established marketing firms, particularly those with expertise in communications and campaign management aimed at raising awareness and engagement with employers regarding apprenticeships. Businesses operating within the marketing services sector, especially those familiar with the Calderdale and Leeds City Region, are well-suited to participate. The selected supplier will be required to develop a comprehensive marketing plan and execute varied marketing activities, providing an ideal platform for companies looking to expand their portfolio and enhance their visibility in this specific market segment.

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Notice Information

Notice Title

Marketing - Collaborative Apprenticeships Programme

Notice Description

The College is seeking to appoint a marketing and communications supplier to design and develop a robust marketing plan, whilst undertaking marketing activities to engage, raise awareness and promote the benefits of apprenticeships to employers across the Leeds City Region. The College is seeking applications from established marketing and communications organisations that can demonstrate a track record of successful marketing and communication campaigns with the intention of engaging employers through innovative and engaging activity and content. The provider must already have, or be able to promptly gain knowledge of Calderdale and the wider Leeds City Region to maximise opportunities, whilst understanding how to effectively communicate with a wide range of employers and sectors. The successfully appointed provider will be required to: o develop a cohesive marketing plan o undertake marketing activities throughout the lifetime of the project, including: o social media content creation, distribution and management across multiple sites/platforms, including paid campaigns o design and promotion of case studies and testimonials o creation and distribution of press releases to agreed media outlets o marketing and promotion of events, including employer, apprentice applicant and National Apprenticeship Week (Feb 23) activity This list is not exhaustive, and suggestions for additional marketing activity are expected. All promotion, publicity and collateral produced must adhere to the Calderdale College and West Yorkshire Consortium of Colleges branding and publicity guidelines. Copies will be provided to the successfully appointed provider, as well as the ESF branding and publicity guidelines. The Collaborative Apprenticeships Programme is part funded by the European Social Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020. Additional information: All applications to be submitted through https://in-tendhost.co.uk/calderdale/aspx/Home Funding Type (WEFO or EU) : EU Funding Description The Collaborative Apprenticeships Programme is part funded by the European Social Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020. Is a Recurrent Procurement Type? : No

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-14de89b3-3488-439c-9bc5-51ec216bf9b1
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/a92e7ac5-e88b-442f-beb2-b983fa935c69
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
31 Jan 20224 years ago
Submission Deadline
14 Feb 2022Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
14 Mar 2022 - 30 Jun 2023 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
CALDERDALE COLLEGE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WEST YORKSHIRE
Postcode
HX1 3UZ
Post Town
Halifax
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE4 West Yorkshire
Small Region (ITL 3)
TLE44 Calderdale and Kirklees
Delivery Location
TLE Yorkshire and The Humber
Local Authority
Calderdale
Electoral Ward
Park
Westminster Constituency
Halifax

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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