Award

Prominence of video streaming apps on a connected TV's UI

OFCOM

This public procurement record has 1 release in its history.

Award

11 Apr 2024 at 13:20

Summary of the contracting process

The buying organization, OFCOM, has awarded a contract for market research services titled "Prominence of video streaming apps on a connected TV's UI". The procurement stage was an award, and the total contract value was £35,000. The contract period started on December 1, 2023, and ended on February 9, 2024. The procurement method used was a direct single tender action (below threshold). The location of the procurement was in London, United Kingdom, with a specified postal code of SE1 9HA. The industry category for this tender was services.

This tender awarded to Looper Insights by OFCOM presents opportunities for businesses, particularly SMEs and VCSEs, in the market research services sector. Businesses well-suited to compete in this field include those with expertise in understanding the impact of different app prominences on viewer behavior. The contract period provides a specific window for businesses to engage and contribute with their insights for potential growth and collaboration opportunities.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Prominence of video streaming apps on a connected TV's UI

Notice Description

The two central questions Ofcom wishes to explore through this bespoke research (and the accompanying report) are: - What effects (if any) do different kinds of prominence of video streaming apps on a connected TV's UI have on views and access to such services? - How can such effects be measured and assessed?

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-25eba07a-63ad-46a3-96a9-e20941bda53e
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/4bde0ea0-0465-455b-84f9-d41c3367c68f
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Single tender action (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£35,000 Under £100K
Lots Value
Not specified
Awards Value
£35,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
11 Apr 20241 years ago
Submission Deadline
7 Nov 2023Expired
Future Notice Date
Not specified
Award Date
7 Nov 20232 years ago
Contract Period
1 Dec 2023 - 9 Feb 2024 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
OFCOM
Contact Name
Not specified
Contact Email
procurementnotice@ofcom.org.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
SE1 9HA
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLI London

Local Authority
Southwark
Electoral Ward
Borough & Bankside
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

LOOPER INSIGHTS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-25eba07a-63ad-46a3-96a9-e20941bda53e-2024-04-11T14:20:40+01:00",
    "date": "2024-04-11T14:20:40+01:00",
    "ocid": "ocds-b5fd17-25eba07a-63ad-46a3-96a9-e20941bda53e",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "tender_432680/1342723",
        "title": "Prominence of video streaming apps on a connected TV's UI",
        "description": "The two central questions Ofcom wishes to explore through this bespoke research (and the accompanying report) are: - What effects (if any) do different kinds of prominence of video streaming apps on a connected TV's UI have on views and access to such services? - How can such effects be measured and assessed?",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79310000",
            "description": "Market research services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "SE1 9HA"
                    },
                    {
                        "region": "London",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 35000,
            "currency": "GBP"
        },
        "procurementMethod": "direct",
        "procurementMethodDetails": "Single tender action (below threshold)",
        "tenderPeriod": {
            "endDate": "2023-11-07T12:00:00Z"
        },
        "contractPeriod": {
            "startDate": "2023-12-01T00:00:00Z",
            "endDate": "2024-02-09T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": true
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-CFS-42310",
            "name": "OFCOM",
            "identifier": {
                "legalName": "OFCOM"
            },
            "address": {
                "streetAddress": "Riverside House, 2a Southwark Bridge Road",
                "locality": "London",
                "postalCode": "SE1 9HA",
                "countryName": "England"
            },
            "contactPoint": {
                "email": "procurementnotice@ofcom.org.uk"
            },
            "details": {
                "url": "https://ofcom.bravosolution.co.uk"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-279866",
            "name": "Looper Insights",
            "identifier": {
                "legalName": "Looper Insights"
            },
            "address": {
                "streetAddress": "42 Collamore Ave, London, SW18 3 JT"
            },
            "details": {
                "scale": "large",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-42310",
        "name": "OFCOM"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-25eba07a-63ad-46a3-96a9-e20941bda53e-1",
            "status": "active",
            "date": "2023-11-07T00:00:00Z",
            "datePublished": "2024-04-11T14:20:39+01:00",
            "value": {
                "amount": 35000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-279866",
                    "name": "Looper Insights"
                }
            ],
            "contractPeriod": {
                "startDate": "2023-12-01T00:00:00Z",
                "endDate": "2024-02-09T23:59:59Z"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/4bde0ea0-0465-455b-84f9-d41c3367c68f",
                    "datePublished": "2024-04-11T14:20:39+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}